#BD4CAA#BD4CAA

#BD4CAA is a mid, vivid pink. Relative luminance 0.189; OKLCH L 59.7% C 0.182 H 334.7°. Best body text is #000000 at 4.78:1 contrast (WCAG AA passes).

Color values

HEX	#BD4CAA
RGB	rgb(189, 76, 170)
HSL	hsl(310, 46%, 52%)
HSV	hsv(310, 60%, 74%)
CMYK	cmyk(0%, 59.8%, 10.1%, 25.9%)
CIE-LAB	lab(50.56, 56.63, -28.53)
CIE-LCH	lch(50.56, 63.41, 333.26°)
OKLab	oklab(59.74% 0.1642 -0.0776)
OKLCH	oklch(59.74% 0.182 334.7)
XYZ	xyz(30.8266, 18.8923, 40.0454)
Luminance	0.1889 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4CAA #4CBD5F

analogous

#974CBD #BD4CAA #BD4C72

triadic

#BD4CAA #AABD4C #4CAABD

tetradic

#BD4CAA #BD974C #4CBD5F #4C72BD

square

#BD4CAA #BD974C #4CBD5F #4C72BD

split-complementary

#BD4CAA #72BD4C #4CBD97

monochromatic

#68265D #953785 #BD4CAA #CD79BF #DEA5D4

Accessibility & contrast

On white

4.40

#BD4CAA on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.78

#BD4CAA on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD4CAA

4.78:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4CAA	#FFFFFF	#000000	##000000
##BD4CAA	1.00	4.40	4.78	4.78
#FFFFFF	4.40	1.00	21.00	21.00
#000000	4.78	21.00	1.00	1.00
##000000	4.78	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#4B6EAD

Deuteranopia (green-blind)

#6F7EA7

Tritanopia (blue-blind)

#C55374

Achromatopsia (no color)

#787878

Design tokens & code

CSS

--color: #bd4caa;
/* rgb */ color: rgb(189, 76, 170);
/* oklch */ color: oklch(59.7% 0.182 334.7);

Tailwind

colors: {
  custom: {
    50: '#d484c3',
    500: '#bd4caa',
    950: '#000000',
  },
}

SCSS

$custom: #bd4caa;
$custom-light: #d484c3;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4caa",
  "rgb": {
    "r": 189,
    "g": 76,
    "b": 170
  },
  "hsl": {
    "h": 310.088,
    "s": 46.122,
    "l": 51.961
  },
  "oklch": {
    "l": 0.59738,
    "c": 0.18164,
    "h": 334.7
  },
  "luminance": 0.1889
}

Semantic roles & 50–950 ramp

primary

#BD4CAA

secondary

#9ACBA2

accent

#D66852

background

#FDF8FC

surface

#FAF0F8

border

#D3CBD1

text

#150B12

muted

#837C81

Preview Lab

Preview with #BD4CAA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →