#BD4BB0#BD4BB0

#BD4BB0 is a mid, vivid purple. Relative luminance 0.190; OKLCH L 59.9% C 0.188 H 332.3°. Best body text is #000000 at 4.80:1 contrast (WCAG AA passes).

Color values

HEX	#BD4BB0
RGB	rgb(189, 75, 176)
HSL	hsl(307, 46%, 52%)
HSV	hsv(307, 60%, 74%)
CMYK	cmyk(0%, 60.3%, 6.9%, 25.9%)
CIE-LAB	lab(50.67, 58.04, -31.87)
CIE-LCH	lch(50.67, 66.22, 331.23°)
OKLab	oklab(59.91% 0.1664 -0.0872)
OKLCH	oklch(59.91% 0.188 332.3)
XYZ	xyz(31.3388, 18.9878, 43.0803)
Luminance	0.1899 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4BB0 #4BBD58

analogous

#914BBD #BD4BB0 #BD4B77

triadic

#BD4BB0 #B0BD4B #4BB0BD

tetradic

#BD4BB0 #BD914B #4BBD58 #4B77BD

square

#BD4BB0 #BD914B #4BBD58 #4B77BD

split-complementary

#BD4BB0 #77BD4B #4BBD91

monochromatic

#682660 #94368A #BD4BB0 #CD78C4 #DEA5D7

Accessibility & contrast

On white

4.38

#BD4BB0 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.80

#BD4BB0 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD4BB0

4.80:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4BB0	#FFFFFF	#000000	##000000
##BD4BB0	1.00	4.38	4.80	4.80
#FFFFFF	4.38	1.00	21.00	21.00
#000000	4.80	21.00	1.00	1.00
##000000	4.80	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#476EB3

Deuteranopia (green-blind)

#6C7FAD

Tritanopia (blue-blind)

#C55477

Achromatopsia (no color)

#797979

Design tokens & code

CSS

--color: #bd4bb0;
/* rgb */ color: rgb(189, 75, 176);
/* oklch */ color: oklch(59.9% 0.188 332.3);

Tailwind

colors: {
  custom: {
    50: '#d484c8',
    500: '#bd4bb0',
    950: '#000000',
  },
}

SCSS

$custom: #bd4bb0;
$custom-light: #d484c8;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4bb0",
  "rgb": {
    "r": 189,
    "g": 75,
    "b": 176
  },
  "hsl": {
    "h": 306.842,
    "s": 46.341,
    "l": 51.765
  },
  "oklch": {
    "l": 0.59908,
    "c": 0.1878,
    "h": 332.3
  },
  "luminance": 0.18986
}

Semantic roles & 50–950 ramp

primary

#BD4BB0

secondary

#99CB9F

accent

#D66152

background

#FDF8FC

surface

#FAF0F8

border

#D3CBD1

text

#150B13

muted

#837C82

Preview Lab

Preview with #BD4BB0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →