#BD4AE4#BD4AE4

#BD4AE4 is a light, highly saturated purple. Relative luminance 0.213; OKLCH L 62.7% C 0.234 H 316.3°. Best body text is #000000 at 5.26:1 contrast (WCAG AA passes).

Color values

HEX	#BD4AE4
RGB	rgb(189, 74, 228)
HSL	hsl(285, 74%, 59%)
HSV	hsv(285, 68%, 89%)
CMYK	cmyk(17.1%, 67.5%, 0%, 10.6%)
CIE-LAB	lab(53.30, 67.82, -57.56)
CIE-LCH	lch(53.30, 88.95, 319.68°)
OKLab	oklab(62.7% 0.1691 -0.1617)
OKLCH	oklch(62.7% 0.234 316.3)
XYZ	xyz(37.4365, 21.3193, 75.5268)
Luminance	0.2132 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4AE4 #71E44A

analogous

#704AE4 #BD4AE4 #E44ABE

triadic

#BD4AE4 #E4BD4A #4AE4BD

tetradic

#BD4AE4 #E4704A #71E44A #4ABEE4

square

#BD4AE4 #E4704A #71E44A #4ABEE4

split-complementary

#BD4AE4 #BEE44A #4AE470

monochromatic

#7B179C #A41FD2 #BD4AE4 #D07FEC #E4B5F4

Accessibility & contrast

On white

3.99

#BD4AE4 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.26

#BD4AE4 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD4AE4

5.26:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4AE4	#FFFFFF	#000000	##000000
##BD4AE4	1.00	3.99	5.26	5.26
#FFFFFF	3.99	1.00	21.00	21.00
#000000	5.26	21.00	1.00	1.00
##000000	5.26	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#0078E8

Deuteranopia (green-blind)

#4A83E0

Tritanopia (blue-blind)

#BB6892

Achromatopsia (no color)

#7F7F7F

Design tokens & code

CSS

--color: #bd4ae4;
/* rgb */ color: rgb(189, 74, 228);
/* oklch */ color: oklch(62.7% 0.234 316.3);

Tailwind

colors: {
  custom: {
    50: '#d585ed',
    500: '#bd4ae4',
    950: '#000000',
  },
}

SCSS

$custom: #bd4ae4;
$custom-light: #d585ed;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4ae4",
  "rgb": {
    "r": 189,
    "g": 74,
    "b": 228
  },
  "hsl": {
    "h": 284.805,
    "s": 74.038,
    "l": 59.216
  },
  "oklch": {
    "l": 0.62704,
    "c": 0.23403,
    "h": 316.3
  },
  "luminance": 0.21318
}

Semantic roles & 50–950 ramp

primary

#BD4AE4

secondary

#B6E3A7

accent

#F13766

background

#FDF8FE

surface

#FBF0FD

border

#D4CBD5

text

#150C16

muted

#837D84

Preview Lab

Preview with #BD4AE4

Body copy rendered with the generated semantic roles for this colour.

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