#BD4AC7#BD4AC7

#BD4AC7 is a mid, highly saturated purple. Relative luminance 0.198; OKLCH L 61.0% C 0.208 H 324.4°. Best body text is #000000 at 4.97:1 contrast (WCAG AA passes).

Color values

HEX#BD4AC7
RGBrgb(189, 74, 199)
HSLhsl(295, 53%, 54%)
HSVhsv(295, 63%, 78%)
CMYKcmyk(5%, 62.8%, 0%, 22%)
CIE-LABlab(51.66, 62.41, -43.66)
CIE-LCHlch(51.66, 76.17, 325.02°)
OKLaboklab(61% 0.1695 -0.1212)
OKLCHoklch(61% 0.208 324.4)
XYZxyz(33.7430, 19.8419, 56.0743)
Luminance0.1984 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD4AC7 #54C74A
analogous
#7E4AC7 #BD4AC7 #C74A92
triadic
#BD4AC7 #C7BD4A #4AC7BD
tetradic
#BD4AC7 #C77E4A #54C74A #4A92C7
square
#BD4AC7 #C77E4A #54C74A #4A92C7
split-complementary
#BD4AC7 #92C74A #4AC77E
monochromatic
#6D2473 #9932A2 #BD4AC7 #CE79D5 #DFA7E4

Accessibility & contrast

On white

4.23
#BD4AC7 on #FFFFFF
AA ✗AA large ✓AAA ✗

On black

4.97
#BD4AC7 on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD4AC7
4.97:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD4AC7#FFFFFF#000000##000000
##BD4AC71.004.234.974.97
#FFFFFF4.231.0021.0021.00
#0000004.9721.001.001.00
##0000004.9721.001.001.00

Color blindness preview

Protanopia (red-blind)
#3372CB
Deuteranopia (green-blind)
#5F80C4
Tritanopia (blue-blind)
#C15C82
Achromatopsia (no color)
#7B7B7B

Design tokens & code

CSS
--color: #bd4ac7;
/* rgb */ color: rgb(189, 74, 199);
/* oklch */ color: oklch(61.0% 0.208 324.4);
Tailwind
colors: {
  custom: {
    50: '#d484d8',
    500: '#bd4ac7',
    950: '#000000',
  },
}
SCSS
$custom: #bd4ac7;
$custom-light: #d484d8;
$custom-dark: #000000;
JSON
{
  "hex": "#bd4ac7",
  "rgb": {
    "r": 189,
    "g": 74,
    "b": 199
  },
  "hsl": {
    "h": 295.2,
    "s": 52.743,
    "l": 53.529
  },
  "oklch": {
    "l": 0.60996,
    "c": 0.20836,
    "h": 324.4
  },
  "luminance": 0.1984
}

Semantic roles & 50–950 ramp

primary
#BD4AC7
secondary
#A0D19C
accent
#DC4C57
background
#FDF8FD
surface
#FAF0FA
border
#D3CBD3
text
#150B14
muted
#837C83

Preview Lab

Preview with #BD4AC7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD4AC7 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva