#BD4AC4#BD4AC4

#BD4AC4 is a mid, highly saturated purple. Relative luminance 0.197; OKLCH L 60.8% C 0.206 H 325.4°. Best body text is #000000 at 4.94:1 contrast (WCAG AA passes).

Color values

HEX	#BD4AC4
RGB	rgb(189, 74, 196)
HSL	hsl(297, 51%, 53%)
HSV	hsv(297, 62%, 77%)
CMYK	cmyk(3.6%, 62.2%, 0%, 23.1%)
CIE-LAB	lab(51.50, 61.88, -42.18)
CIE-LCH	lch(51.50, 74.89, 325.72°)
OKLab	oklab(60.83% 0.1694 -0.1169)
OKLCH	oklch(60.83% 0.206 325.4)
XYZ	xyz(33.3981, 19.7039, 54.2579)
Luminance	0.1970 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4AC4 #51C44A

analogous

#804AC4 #BD4AC4 #C44A8E

triadic

#BD4AC4 #C4BD4A #4AC4BD

tetradic

#BD4AC4 #C4804A #51C44A #4A8EC4

square

#BD4AC4 #C4804A #51C44A #4A8EC4

split-complementary

#BD4AC4 #8EC44A #4AC480

monochromatic

#6B246F #97339D #BD4AC4 #CE78D3 #DFA6E2

Accessibility & contrast

On white

4.25

#BD4AC4 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.94

#BD4AC4 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD4AC4

4.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4AC4	#FFFFFF	#000000	##000000
##BD4AC4	1.00	4.25	4.94	4.94
#FFFFFF	4.25	1.00	21.00	21.00
#000000	4.94	21.00	1.00	1.00
##000000	4.94	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#3672C8

Deuteranopia (green-blind)

#6180C1

Tritanopia (blue-blind)

#C15B80

Achromatopsia (no color)

#7B7B7B

Design tokens & code

CSS

--color: #bd4ac4;
/* rgb */ color: rgb(189, 74, 196);
/* oklch */ color: oklch(60.8% 0.206 325.4);

Tailwind

colors: {
  custom: {
    50: '#d484d6',
    500: '#bd4ac4',
    950: '#000000',
  },
}

SCSS

$custom: #bd4ac4;
$custom-light: #d484d6;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4ac4",
  "rgb": {
    "r": 189,
    "g": 74,
    "b": 196
  },
  "hsl": {
    "h": 296.557,
    "s": 50.833,
    "l": 52.941
  },
  "oklch": {
    "l": 0.60831,
    "c": 0.20578,
    "h": 325.4
  },
  "luminance": 0.19702
}

Semantic roles & 50–950 ramp

primary

#BD4AC4

secondary

#9ECF9B

accent

#DA4D56

background

#FDF8FD

surface

#FAF0FA

border

#D3CBD3

text

#150B14

muted

#837C83

Preview Lab

Preview with #BD4AC4

Body copy rendered with the generated semantic roles for this colour.

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