#BD4AC0#BD4AC0

#BD4AC0 is a mid, highly saturated purple. Relative luminance 0.195; OKLCH L 60.6% C 0.202 H 326.7°. Best body text is #000000 at 4.90:1 contrast (WCAG AA passes).

Color values

HEX	#BD4AC0
RGB	rgb(189, 74, 192)
HSL	hsl(298, 48%, 52%)
HSV	hsv(298, 61%, 75%)
CMYK	cmyk(1.6%, 61.5%, 0%, 24.7%)
CIE-LAB	lab(51.29, 61.18, -40.20)
CIE-LCH	lch(51.29, 73.20, 326.69°)
OKLab	oklab(60.61% 0.1691 -0.1111)
OKLCH	oklch(60.61% 0.202 326.7)
XYZ	xyz(32.9489, 19.5242, 51.8920)
Luminance	0.1952 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4AC0 #4DC04A

analogous

#824AC0 #BD4AC0 #C04A88

triadic

#BD4AC0 #C0BD4A #4AC0BD

tetradic

#BD4AC0 #C0824A #4DC04A #4A88C0

square

#BD4AC0 #C0824A #4DC04A #4A88C0

split-complementary

#BD4AC0 #88C04A #4AC082

monochromatic

#69256B #953598 #BD4AC0 #CE77D0 #DEA5E0

Accessibility & contrast

On white

4.28

#BD4AC0 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.90

#BD4AC0 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD4AC0

4.90:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4AC0	#FFFFFF	#000000	##000000
##BD4AC0	1.00	4.28	4.90	4.90
#FFFFFF	4.28	1.00	21.00	21.00
#000000	4.90	21.00	1.00	1.00
##000000	4.90	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#3971C4

Deuteranopia (green-blind)

#637FBD

Tritanopia (blue-blind)

#C25A7E

Achromatopsia (no color)

#7A7A7A

Design tokens & code

CSS

--color: #bd4ac0;
/* rgb */ color: rgb(189, 74, 192);
/* oklch */ color: oklch(60.6% 0.202 326.7);

Tailwind

colors: {
  custom: {
    50: '#d484d3',
    500: '#bd4ac0',
    950: '#000000',
  },
}

SCSS

$custom: #bd4ac0;
$custom-light: #d484d3;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4ac0",
  "rgb": {
    "r": 189,
    "g": 74,
    "b": 192
  },
  "hsl": {
    "h": 298.475,
    "s": 48.361,
    "l": 52.157
  },
  "oklch": {
    "l": 0.60615,
    "c": 0.20238,
    "h": 326.7
  },
  "luminance": 0.19522
}

Semantic roles & 50–950 ramp

primary

#BD4AC0

secondary

#9ACD99

accent

#D85053

background

#FDF8FD

surface

#FAF0FA

border

#D3CBD3

text

#150B14

muted

#837C83

Preview Lab

Preview with #BD4AC0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →