#BD4AB3#BD4AB3

#BD4AB3 is a mid, vivid purple. Relative luminance 0.190; OKLCH L 59.9% C 0.192 H 331.2°. Best body text is #000000 at 4.79:1 contrast (WCAG AA passes).

Color values

HEX	#BD4AB3
RGB	rgb(189, 74, 179)
HSL	hsl(305, 47%, 52%)
HSV	hsv(305, 61%, 74%)
CMYK	cmyk(0%, 60.8%, 5.3%, 25.9%)
CIE-LAB	lab(50.66, 58.97, -33.65)
CIE-LCH	lch(50.66, 67.89, 330.29°)
OKLab	oklab(59.94% 0.168 -0.0922)
OKLCH	oklch(59.94% 0.192 331.2)
XYZ	xyz(31.5716, 18.9733, 44.6384)
Luminance	0.1897 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4AB3 #4ABD54

analogous

#8E4ABD #BD4AB3 #BD4A7A

triadic

#BD4AB3 #B3BD4A #4AB3BD

tetradic

#BD4AB3 #BD8E4A #4ABD54 #4A7ABD

square

#BD4AB3 #BD8E4A #4ABD54 #4A7ABD

split-complementary

#BD4AB3 #7ABD4A #4ABD8E

monochromatic

#672661 #94368C #BD4AB3 #CD77C6 #DEA4D9

Accessibility & contrast

On white

4.38

#BD4AB3 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.79

#BD4AB3 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD4AB3

4.79:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4AB3	#FFFFFF	#000000	##000000
##BD4AB3	1.00	4.38	4.79	4.79
#FFFFFF	4.38	1.00	21.00	21.00
#000000	4.79	21.00	1.00	1.00
##000000	4.79	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#446EB6

Deuteranopia (green-blind)

#6A7EB0

Tritanopia (blue-blind)

#C45578

Achromatopsia (no color)

#797979

Design tokens & code

CSS

--color: #bd4ab3;
/* rgb */ color: rgb(189, 74, 179);
/* oklch */ color: oklch(59.9% 0.192 331.2);

Tailwind

colors: {
  custom: {
    50: '#d484ca',
    500: '#bd4ab3',
    950: '#000000',
  },
}

SCSS

$custom: #bd4ab3;
$custom-light: #d484ca;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4ab3",
  "rgb": {
    "r": 189,
    "g": 74,
    "b": 179
  },
  "hsl": {
    "h": 305.217,
    "s": 46.559,
    "l": 51.569
  },
  "oklch": {
    "l": 0.59942,
    "c": 0.19164,
    "h": 331.2
  },
  "luminance": 0.18971
}

Semantic roles & 50–950 ramp

primary

#BD4AB3

secondary

#98CB9D

accent

#D65D52

background

#FDF8FC

surface

#FAF0F8

border

#D3CBD1

text

#150B13

muted

#837C82

Preview Lab

Preview with #BD4AB3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →