#BD4AA7#BD4AA7

#BD4AA7 is a mid, vivid pink. Relative luminance 0.185; OKLCH L 59.4% C 0.182 H 335.8°. Best body text is #000000 at 4.70:1 contrast (WCAG AA passes).

Color values

HEX	#BD4AA7
RGB	rgb(189, 74, 167)
HSL	hsl(311, 47%, 52%)
HSV	hsv(311, 61%, 74%)
CMYK	cmyk(0%, 60.8%, 11.6%, 25.9%)
CIE-LAB	lab(50.11, 57.03, -27.48)
CIE-LCH	lch(50.11, 63.30, 334.28°)
OKLab	oklab(59.36% 0.1663 -0.0746)
OKLCH	oklch(59.36% 0.182 335.8)
XYZ	xyz(30.4104, 18.5088, 38.5226)
Luminance	0.1851 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4AA7 #4ABD60

analogous

#9A4ABD #BD4AA7 #BD4A6E

triadic

#BD4AA7 #A7BD4A #4AA7BD

tetradic

#BD4AA7 #BD9A4A #4ABD60 #4A6EBD

square

#BD4AA7 #BD9A4A #4ABD60 #4A6EBD

split-complementary

#BD4AA7 #6EBD4A #4ABD9A

monochromatic

#67265B #943682 #BD4AA7 #CD77BD #DEA4D3

Accessibility & contrast

On white

4.47

#BD4AA7 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.70

#BD4AA7 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD4AA7

4.70:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4AA7	#FFFFFF	#000000	##000000
##BD4AA7	1.00	4.47	4.70	4.70
#FFFFFF	4.47	1.00	21.00	21.00
#000000	4.70	21.00	1.00	1.00
##000000	4.70	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#4B6CAA

Deuteranopia (green-blind)

#6F7EA4

Tritanopia (blue-blind)

#C65072

Achromatopsia (no color)

#777777

Design tokens & code

CSS

--color: #bd4aa7;
/* rgb */ color: rgb(189, 74, 167);
/* oklch */ color: oklch(59.4% 0.182 335.8);

Tailwind

colors: {
  custom: {
    50: '#d483c1',
    500: '#bd4aa7',
    950: '#000000',
  },
}

SCSS

$custom: #bd4aa7;
$custom-light: #d483c1;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4aa7",
  "rgb": {
    "r": 189,
    "g": 74,
    "b": 167
  },
  "hsl": {
    "h": 311.478,
    "s": 46.559,
    "l": 51.569
  },
  "oklch": {
    "l": 0.59362,
    "c": 0.18227,
    "h": 335.8
  },
  "luminance": 0.18506
}

Semantic roles & 50–950 ramp

primary

#BD4AA7

secondary

#98CBA2

accent

#D66B52

background

#FDF8FB

surface

#FAEFF7

border

#D3CAD0

text

#150B12

muted

#837C81

Preview Lab

Preview with #BD4AA7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →