#BD4AA3#BD4AA3

#BD4AA3 is a mid, vivid pink. Relative luminance 0.184; OKLCH L 59.2% C 0.179 H 337.5°. Best body text is #000000 at 4.67:1 contrast (WCAG AA passes).

Color values

HEX	#BD4AA3
RGB	rgb(189, 74, 163)
HSL	hsl(314, 47%, 52%)
HSV	hsv(314, 61%, 74%)
CMYK	cmyk(0%, 60.8%, 13.8%, 25.9%)
CIE-LAB	lab(49.93, 56.41, -25.39)
CIE-LCH	lch(49.93, 61.86, 335.77°)
OKLab	oklab(59.18% 0.1656 -0.0687)
OKLCH	oklch(59.18% 0.179 337.5)
XYZ	xyz(30.0463, 18.3632, 36.6052)
Luminance	0.1836 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4AA3 #4ABD64

analogous

#9E4ABD #BD4AA3 #BD4A6A

triadic

#BD4AA3 #A3BD4A #4AA3BD

tetradic

#BD4AA3 #BD9E4A #4ABD64 #4A6ABD

square

#BD4AA3 #BD9E4A #4ABD64 #4A6ABD

split-complementary

#BD4AA3 #6ABD4A #4ABD9E

monochromatic

#672658 #94367F #BD4AA3 #CD77BA #DEA4D1

Accessibility & contrast

On white

4.49

#BD4AA3 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.67

#BD4AA3 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD4AA3

4.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4AA3	#FFFFFF	#000000	##000000
##BD4AA3	1.00	4.49	4.67	4.67
#FFFFFF	4.49	1.00	21.00	21.00
#000000	4.67	21.00	1.00	1.00
##000000	4.67	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#4D6BA6

Deuteranopia (green-blind)

#707DA0

Tritanopia (blue-blind)

#C74F70

Achromatopsia (no color)

#777777

Design tokens & code

CSS

--color: #bd4aa3;
/* rgb */ color: rgb(189, 74, 163);
/* oklch */ color: oklch(59.2% 0.179 337.5);

Tailwind

colors: {
  custom: {
    50: '#d483be',
    500: '#bd4aa3',
    950: '#000000',
  },
}

SCSS

$custom: #bd4aa3;
$custom-light: #d483be;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4aa3",
  "rgb": {
    "r": 189,
    "g": 74,
    "b": 163
  },
  "hsl": {
    "h": 313.565,
    "s": 46.559,
    "l": 51.569
  },
  "oklch": {
    "l": 0.59177,
    "c": 0.17929,
    "h": 337.5
  },
  "luminance": 0.18361
}

Semantic roles & 50–950 ramp

primary

#BD4AA3

secondary

#98CBA4

accent

#D67052

background

#FDF8FB

surface

#FAEFF7

border

#D3CAD0

text

#150B12

muted

#837C81

Preview Lab

Preview with #BD4AA3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →