#BD4A97#BD4A97

#BD4A97 is a mid, vivid pink. Relative luminance 0.180; OKLCH L 58.7% C 0.171 H 342.7°. Best body text is #000000 at 4.59:1 contrast (WCAG AA passes).

Color values

HEX	#BD4A97
RGB	rgb(189, 74, 151)
HSL	hsl(320, 47%, 52%)
HSV	hsv(320, 61%, 74%)
CMYK	cmyk(0%, 60.8%, 20.1%, 25.9%)
CIE-LAB	lab(49.44, 54.62, -19.04)
CIE-LCH	lch(49.44, 57.85, 340.78°)
OKLab	oklab(58.65% 0.1632 -0.0508)
OKLCH	oklch(58.65% 0.171 342.7)
XYZ	xyz(29.0217, 17.9533, 31.2090)
Luminance	0.1795 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4A97 #4ABD70

analogous

#AA4ABD #BD4A97 #BD4A5E

triadic

#BD4A97 #97BD4A #4A97BD

tetradic

#BD4A97 #BDAA4A #4ABD70 #4A5EBD

square

#BD4A97 #BDAA4A #4ABD70 #4A5EBD

split-complementary

#BD4A97 #5EBD4A #4ABDAA

monochromatic

#672651 #943675 #BD4A97 #CD77B1 #DEA4CB

Accessibility & contrast

On white

4.57

#BD4A97 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.59

#BD4A97 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD4A97

4.59:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4A97	#FFFFFF	#000000	##000000
##BD4A97	1.00	4.57	4.59	4.59
#FFFFFF	4.57	1.00	21.00	21.00
#000000	4.59	21.00	1.00	1.00
##000000	4.59	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#536A99

Deuteranopia (green-blind)

#747C94

Tritanopia (blue-blind)

#C84B6A

Achromatopsia (no color)

#757575

Design tokens & code

CSS

--color: #bd4a97;
/* rgb */ color: rgb(189, 74, 151);
/* oklch */ color: oklch(58.7% 0.171 342.7);

Tailwind

colors: {
  custom: {
    50: '#d483b5',
    500: '#bd4a97',
    950: '#000000',
  },
}

SCSS

$custom: #bd4a97;
$custom-light: #d483b5;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4a97",
  "rgb": {
    "r": 189,
    "g": 74,
    "b": 151
  },
  "hsl": {
    "h": 319.826,
    "s": 46.559,
    "l": 51.569
  },
  "oklch": {
    "l": 0.58652,
    "c": 0.17092,
    "h": 342.7
  },
  "luminance": 0.17951
}

Semantic roles & 50–950 ramp

primary

#BD4A97

secondary

#98CBA9

accent

#D67D52

background

#FDF8FB

surface

#FAEFF6

border

#D3CAD0

text

#150B11

muted

#837C80

Preview Lab

Preview with #BD4A97

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →