#BD4A90#BD4A90
#BD4A90 is a mid, vivid pink. Relative luminance 0.177; OKLCH L 58.4% C 0.166 H 346.0°. Best body text is #FFFFFF at 4.62:1 contrast (WCAG AA passes).
Color values
| HEX | #BD4A90 |
|---|---|
| RGB | rgb(189, 74, 144) |
| HSL | hsl(323, 47%, 52%) |
| HSV | hsv(323, 61%, 74%) |
| CMYK | cmyk(0%, 60.8%, 23.8%, 25.9%) |
| CIE-LAB | lab(49.17, 53.64, -15.28) |
| CIE-LCH | lch(49.17, 55.77, 344.10°) |
| OKLab | oklab(58.37% 0.1615 -0.0404) |
| OKLCH | oklch(58.37% 0.166 346) |
| XYZ | xyz(28.4700, 17.7327, 28.3035) |
| Luminance | 0.1773 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Mediumvioletred
#C71585
ΔE00 6.35
Light Plum
#9D5783
ΔE00 6.77
Purplish Pink
#CE5DAE
ΔE00 7.39
Purpleish
#98568D
ΔE00 7.65
Purpley Pink
#C83CB9
ΔE00 8.25
Magenta (survey)
#C20078
ΔE00 8.33
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD4A90 #4ABD77
analogous
#B14ABD #BD4A90 #BD4A57
triadic
#BD4A90 #90BD4A #4A90BD
tetradic
#BD4A90 #BDB14A #4ABD77 #4A57BD
square
#BD4A90 #BDB14A #4ABD77 #4A57BD
split-complementary
#BD4A90 #57BD4A #4ABDB1
monochromatic
#67264D #94366F #BD4A90 #CD77AC #DEA4C7
Accessibility & contrast
On white
4.62
#BD4A90 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.55
#BD4A90 on #000000
AA ✓AA large ✓AAA ✗
Best text color
#FFFFFF on #BD4A90
4.62:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD4A90 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD4A90 | 1.00 | 4.62 | 4.55 | 4.62 |
| #FFFFFF | 4.62 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.55 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 4.62 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#566892
Deuteranopia (green-blind)
#767C8D
Tritanopia (blue-blind)
#C94867
Achromatopsia (no color)
#757575
Design tokens & code
CSS
--color: #bd4a90; /* rgb */ color: rgb(189, 74, 144); /* oklch */ color: oklch(58.4% 0.166 346.0);
Tailwind
colors: {
custom: {
50: '#d483b0',
500: '#bd4a90',
950: '#000000',
},
}SCSS
$custom: #bd4a90; $custom-light: #d483b0; $custom-dark: #000000;
JSON
{
"hex": "#bd4a90",
"rgb": {
"r": 189,
"g": 74,
"b": 144
},
"hsl": {
"h": 323.478,
"s": 46.559,
"l": 51.569
},
"oklch": {
"l": 0.58365,
"c": 0.16648,
"h": 346
},
"luminance": 0.1773
}Semantic roles & 50–950 ramp
primary
#BD4A90
secondary
#98CBAC
accent
#D68552
background
#FDF8FA
surface
#FAEFF4
border
#D3CACE
text
#150B10
muted
#837C7F