#BD4A36#BD4A36
#BD4A36 is a mid, vivid red. Relative luminance 0.160; OKLCH L 56.0% C 0.153 H 32.0°. Best body text is #FFFFFF at 5.00:1 contrast (WCAG AA passes).
Color values
| HEX | #BD4A36 |
|---|---|
| RGB | rgb(189, 74, 54) |
| HSL | hsl(9, 56%, 48%) |
| HSV | hsv(9, 71%, 74%) |
| CMYK | cmyk(0%, 60.8%, 71.4%, 25.9%) |
| CIE-LAB | lab(46.96, 45.12, 35.49) |
| CIE-LCH | lch(46.96, 57.41, 38.19°) |
| OKLab | oklab(55.99% 0.1294 0.0809) |
| OKLCH | oklch(55.99% 0.153 32) |
| XYZ | xyz(24.1034, 15.9860, 5.3057) |
| Luminance | 0.1598 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddish
#C44240
ΔE00 4.91
Dull Red
#BB3F3F
ΔE00 5.78
Dark Coral
#CF524E
ΔE00 6.93
Dark Salmon
#C85A53
ΔE00 7.11
Rust
#B7410E
ΔE00 7.74
Pale Red
#D9544D
ΔE00 7.95
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD4A36 #36A9BD
analogous
#BD3665 #BD4A36 #BD8E36
triadic
#BD4A36 #36BD4A #4A36BD
tetradic
#BD4A36 #65BD36 #36A9BD #8E36BD
square
#BD4A36 #65BD36 #36A9BD #8E36BD
split-complementary
#BD4A36 #36BD8E #3665BD
monochromatic
#5E251B #8D3728 #BD4A36 #D1705F #DF9A8F
Accessibility & contrast
On white
5.00
#BD4A36 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.20
#BD4A36 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD4A36
5.00:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD4A36 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD4A36 | 1.00 | 5.00 | 4.20 | 5.00 |
| #FFFFFF | 5.00 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.20 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.00 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#696033
Deuteranopia (green-blind)
#867933
Tritanopia (blue-blind)
#CF3046
Achromatopsia (no color)
#6F6F6F
Design tokens & code
CSS
--color: #bd4a36; /* rgb */ color: rgb(189, 74, 54); /* oklch */ color: oklch(56.0% 0.153 32.0);
Tailwind
colors: {
custom: {
50: '#d8816e',
500: '#bd4a36',
950: '#000000',
},
}SCSS
$custom: #bd4a36; $custom-light: #d8816e; $custom-dark: #000000;
JSON
{
"hex": "#bd4a36",
"rgb": {
"r": 189,
"g": 74,
"b": 54
},
"hsl": {
"h": 8.889,
"s": 55.556,
"l": 47.647
},
"oklch": {
"l": 0.5599,
"c": 0.15254,
"h": 32
},
"luminance": 0.15983
}Semantic roles & 50–950 ramp
primary
#BD4A36
secondary
#85BFC9
accent
#C9DF49
background
#FEF8F6
surface
#FCEFEC
border
#D5CAC7
text
#160B07
muted
#847C7A