#BD4A27#BD4A27

#BD4A27 is a mid, vivid red. Relative luminance 0.159; OKLCH L 55.8% C 0.156 H 37.1°. Best body text is #FFFFFF at 5.03:1 contrast (WCAG AA passes).

Color values

HEX	#BD4A27
RGB	rgb(189, 74, 39)
HSL	hsl(14, 66%, 45%)
HSV	hsv(14, 79%, 74%)
CMYK	cmyk(0%, 60.8%, 79.4%, 25.9%)
CIE-LAB	lab(46.80, 44.48, 43.33)
CIE-LCH	lch(46.80, 62.10, 44.25°)
OKLab	oklab(55.82% 0.1246 0.0942)
OKLCH	oklch(55.82% 0.156 37.1)
XYZ	xyz(23.8038, 15.8662, 3.7281)
Luminance	0.1586 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4A27 #279ABD

analogous

#BD274F #BD4A27 #BD9527

triadic

#BD4A27 #27BD4A #4A27BD

tetradic

#BD4A27 #4FBD27 #279ABD #9527BD

square

#BD4A27 #4FBD27 #279ABD #9527BD

split-complementary

#BD4A27 #27BD95 #274FBD

monochromatic

#582212 #8A361D #BD4A27 #D96A48 #E4937B

Accessibility & contrast

On white

5.03

#BD4A27 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.17

#BD4A27 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4A27

5.03:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4A27	#FFFFFF	#000000	##FFFFFF
##BD4A27	1.00	5.03	4.17	5.03
#FFFFFF	5.03	1.00	21.00	1.00
#000000	4.17	21.00	1.00	21.00
##FFFFFF	5.03	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#6A5F22

Deuteranopia (green-blind)

#877923

Tritanopia (blue-blind)

#D02E43

Achromatopsia (no color)

#6F6F6F

Design tokens & code

CSS

--color: #bd4a27;
/* rgb */ color: rgb(189, 74, 39);
/* oklch */ color: oklch(55.8% 0.156 37.1);

Tailwind

colors: {
  custom: {
    50: '#d98164',
    500: '#bd4a27',
    950: '#000000',
  },
}

SCSS

$custom: #bd4a27;
$custom-light: #d98164;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4a27",
  "rgb": {
    "r": 189,
    "g": 74,
    "b": 39
  },
  "hsl": {
    "h": 14,
    "s": 65.789,
    "l": 44.706
  },
  "oklch": {
    "l": 0.5582,
    "c": 0.15615,
    "h": 37.1
  },
  "luminance": 0.15863
}

Semantic roles & 50–950 ramp

primary

#BD4A27

secondary

#74B7CC

accent

#C1E93F

background

#FEF8F6

surface

#FDEFEB

border

#D5CAC6

text

#160B05

muted

#847C7A

Preview Lab

Preview with #BD4A27

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →