#BD49E3#BD49E3

#BD49E3 is a light, highly saturated purple. Relative luminance 0.211; OKLCH L 62.5% C 0.234 H 316.6°. Best body text is #000000 at 5.23:1 contrast (WCAG AA passes).

Color values

HEX	#BD49E3
RGB	rgb(189, 73, 227)
HSL	hsl(285, 73%, 59%)
HSV	hsv(285, 68%, 89%)
CMYK	cmyk(16.7%, 67.8%, 0%, 11%)
CIE-LAB	lab(53.09, 68.03, -57.33)
CIE-LCH	lch(53.09, 88.96, 319.88°)
OKLab	oklab(62.54% 0.1702 -0.161)
OKLCH	oklch(62.54% 0.234 316.6)
XYZ	xyz(37.2318, 21.1314, 74.7757)
Luminance	0.2113 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD49E3 #6FE349

analogous

#7049E3 #BD49E3 #E349BC

triadic

#BD49E3 #E3BD49 #49E3BD

tetradic

#BD49E3 #E37049 #6FE349 #49BCE3

square

#BD49E3 #E37049 #6FE349 #49BCE3

split-complementary

#BD49E3 #BCE349 #49E370

monochromatic

#7A189A #A420CF #BD49E3 #D07EEB #E3B3F3

Accessibility & contrast

On white

4.02

#BD49E3 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.23

#BD49E3 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD49E3

5.23:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD49E3	#FFFFFF	#000000	##000000
##BD49E3	1.00	4.02	5.23	5.23
#FFFFFF	4.02	1.00	21.00	21.00
#000000	5.23	21.00	1.00	1.00
##000000	5.23	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#0078E7

Deuteranopia (green-blind)

#4A82DF

Tritanopia (blue-blind)

#BB6791

Achromatopsia (no color)

#7F7F7F

Design tokens & code

CSS

--color: #bd49e3;
/* rgb */ color: rgb(189, 73, 227);
/* oklch */ color: oklch(62.5% 0.234 316.6);

Tailwind

colors: {
  custom: {
    50: '#d585ec',
    500: '#bd49e3',
    950: '#000000',
  },
}

SCSS

$custom: #bd49e3;
$custom-light: #d585ec;
$custom-dark: #000000;

JSON

{
  "hex": "#bd49e3",
  "rgb": {
    "r": 189,
    "g": 73,
    "b": 227
  },
  "hsl": {
    "h": 285.195,
    "s": 73.333,
    "l": 58.824
  },
  "oklch": {
    "l": 0.62539,
    "c": 0.23435,
    "h": 316.6
  },
  "luminance": 0.2113
}

Semantic roles & 50–950 ramp

primary

#BD49E3

secondary

#B5E2A6

accent

#F03865

background

#FDF8FE

surface

#FBF0FD

border

#D4CBD5

text

#150C16

muted

#837D84

Preview Lab

Preview with #BD49E3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →