#BD49D7#BD49D7

#BD49D7 is a mid, highly saturated purple. Relative luminance 0.205; OKLCH L 61.8% C 0.224 H 319.8°. Best body text is #000000 at 5.10:1 contrast (WCAG AA passes).

Color values

HEX	#BD49D7
RGB	rgb(189, 73, 215)
HSL	hsl(289, 64%, 56%)
HSV	hsv(289, 66%, 84%)
CMYK	cmyk(12.1%, 66%, 0%, 15.7%)
CIE-LAB	lab(52.39, 65.75, -51.65)
CIE-LCH	lch(52.39, 83.61, 321.85°)
OKLab	oklab(61.81% 0.1708 -0.1444)
OKLCH	oklch(61.81% 0.224 319.8)
XYZ	xyz(35.6330, 20.4919, 66.3552)
Luminance	0.2049 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD49D7 #63D749

analogous

#7649D7 #BD49D7 #D749AA

triadic

#BD49D7 #D7BD49 #49D7BD

tetradic

#BD49D7 #D77649 #63D749 #49AAD7

square

#BD49D7 #D77649 #63D749 #49AAD7

split-complementary

#BD49D7 #AAD749 #49D776

monochromatic

#741E88 #9F29BA #BD49D7 #CF7BE2 #E1ADED

Accessibility & contrast

On white

4.12

#BD49D7 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.10

#BD49D7 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD49D7

5.10:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD49D7	#FFFFFF	#000000	##000000
##BD49D7	1.00	4.12	5.10	5.10
#FFFFFF	4.12	1.00	21.00	21.00
#000000	5.10	21.00	1.00	1.00
##000000	5.10	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#1775DB

Deuteranopia (green-blind)

#5481D4

Tritanopia (blue-blind)

#BE628A

Achromatopsia (no color)

#7D7D7D

Design tokens & code

CSS

--color: #bd49d7;
/* rgb */ color: rgb(189, 73, 215);
/* oklch */ color: oklch(61.8% 0.224 319.8);

Tailwind

colors: {
  custom: {
    50: '#d484e4',
    500: '#bd49d7',
    950: '#000000',
  },
}

SCSS

$custom: #bd49d7;
$custom-light: #d484e4;
$custom-dark: #000000;

JSON

{
  "hex": "#bd49d7",
  "rgb": {
    "r": 189,
    "g": 73,
    "b": 215
  },
  "hsl": {
    "h": 289.014,
    "s": 63.964,
    "l": 56.471
  },
  "oklch": {
    "l": 0.61807,
    "c": 0.22365,
    "h": 319.8
  },
  "luminance": 0.2049
}

Semantic roles & 50–950 ramp

primary

#BD49D7

secondary

#ABDBA1

accent

#E7415F

background

#FDF8FE

surface

#FBF0FC

border

#D4CBD5

text

#150C16

muted

#837D84

Preview Lab

Preview with #BD49D7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →