#BD49D4#BD49D4

#BD49D4 is a mid, highly saturated purple. Relative luminance 0.203; OKLCH L 61.6% C 0.221 H 320.6°. Best body text is #000000 at 5.07:1 contrast (WCAG AA passes).

Color values

HEX	#BD49D4
RGB	rgb(189, 73, 212)
HSL	hsl(290, 62%, 56%)
HSV	hsv(290, 66%, 83%)
CMYK	cmyk(10.8%, 65.6%, 0%, 16.9%)
CIE-LAB	lab(52.22, 65.19, -50.22)
CIE-LCH	lch(52.22, 82.29, 322.39°)
OKLab	oklab(61.63% 0.1708 -0.1403)
OKLCH	oklch(61.63% 0.221 320.6)
XYZ	xyz(35.2511, 20.3391, 64.3436)
Luminance	0.2034 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD49D4 #60D449

analogous

#7749D4 #BD49D4 #D449A5

triadic

#BD49D4 #D4BD49 #49D4BD

tetradic

#BD49D4 #D47749 #60D449 #49A5D4

square

#BD49D4 #D47749 #60D449 #49A5D4

split-complementary

#BD49D4 #A5D449 #49D477

monochromatic

#731F84 #9E2BB5 #BD49D4 #CF7BE0 #E1ACEB

Accessibility & contrast

On white

4.14

#BD49D4 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.07

#BD49D4 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD49D4

5.07:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD49D4	#FFFFFF	#000000	##000000
##BD49D4	1.00	4.14	5.07	5.07
#FFFFFF	4.14	1.00	21.00	21.00
#000000	5.07	21.00	1.00	1.00
##000000	5.07	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#1E74D8

Deuteranopia (green-blind)

#5681D1

Tritanopia (blue-blind)

#BE6189

Achromatopsia (no color)

#7D7D7D

Design tokens & code

CSS

--color: #bd49d4;
/* rgb */ color: rgb(189, 73, 212);
/* oklch */ color: oklch(61.6% 0.221 320.6);

Tailwind

colors: {
  custom: {
    50: '#d484e2',
    500: '#bd49d4',
    950: '#000000',
  },
}

SCSS

$custom: #bd49d4;
$custom-light: #d484e2;
$custom-dark: #000000;

JSON

{
  "hex": "#bd49d4",
  "rgb": {
    "r": 189,
    "g": 73,
    "b": 212
  },
  "hsl": {
    "h": 290.072,
    "s": 61.778,
    "l": 55.882
  },
  "oklch": {
    "l": 0.6163,
    "c": 0.221,
    "h": 320.6
  },
  "luminance": 0.20337
}

Semantic roles & 50–950 ramp

primary

#BD49D4

secondary

#A9D9A0

accent

#E5435E

background

#FDF8FD

surface

#FBF0FB

border

#D4CBD4

text

#150B15

muted

#837C83

Preview Lab

Preview with #BD49D4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →