#BD49C9#BD49C9

#BD49C9 is a mid, highly saturated purple. Relative luminance 0.198; OKLCH L 61.0% C 0.211 H 323.9°. Best body text is #000000 at 4.96:1 contrast (WCAG AA passes).

Color values

HEX#BD49C9
RGBrgb(189, 73, 201)
HSLhsl(294, 54%, 54%)
HSVhsv(294, 64%, 79%)
CMYKcmyk(6%, 63.7%, 0%, 21.2%)
CIE-LABlab(51.61, 63.19, -44.88)
CIE-LCHlch(51.61, 77.50, 324.61°)
OKLaboklab(61% 0.1707 -0.1247)
OKLCHoklch(61% 0.211 323.9)
XYZxyz(33.9105, 19.8029, 57.2832)
Luminance0.1980 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD49C9 #55C949
analogous
#7D49C9 #BD49C9 #C94995
triadic
#BD49C9 #C9BD49 #49C9BD
tetradic
#BD49C9 #C97D49 #55C949 #4995C9
square
#BD49C9 #C97D49 #55C949 #4995C9
split-complementary
#BD49C9 #95C949 #49C97D
monochromatic
#6D2375 #9931A4 #BD49C9 #CE78D7 #DFA7E5

Accessibility & contrast

On white

4.23
#BD49C9 on #FFFFFF
AA ✗AA large ✓AAA ✗

On black

4.96
#BD49C9 on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD49C9
4.96:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD49C9#FFFFFF#000000##000000
##BD49C91.004.234.964.96
#FFFFFF4.231.0021.0021.00
#0000004.9621.001.001.00
##0000004.9621.001.001.00

Color blindness preview

Protanopia (red-blind)
#2F72CD
Deuteranopia (green-blind)
#5E80C6
Tritanopia (blue-blind)
#C05D83
Achromatopsia (no color)
#7B7B7B

Design tokens & code

CSS
--color: #bd49c9;
/* rgb */ color: rgb(189, 73, 201);
/* oklch */ color: oklch(61.0% 0.211 323.9);
Tailwind
colors: {
  custom: {
    50: '#d484da',
    500: '#bd49c9',
    950: '#000000',
  },
}
SCSS
$custom: #bd49c9;
$custom-light: #d484da;
$custom-dark: #000000;
JSON
{
  "hex": "#bd49c9",
  "rgb": {
    "r": 189,
    "g": 73,
    "b": 201
  },
  "hsl": {
    "h": 294.375,
    "s": 54.237,
    "l": 53.725
  },
  "oklch": {
    "l": 0.60998,
    "c": 0.21141,
    "h": 323.9
  },
  "luminance": 0.19801
}

Semantic roles & 50–950 ramp

primary
#BD49C9
secondary
#A1D29C
accent
#DE4A58
background
#FDF8FD
surface
#FAF0FB
border
#D3CBD4
text
#150B15
muted
#837C83

Preview Lab

Preview with #BD49C9

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD49C9 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva