#BD49C1#BD49C1

#BD49C1 is a mid, highly saturated purple. Relative luminance 0.194; OKLCH L 60.6% C 0.205 H 326.4°. Best body text is #000000 at 4.89:1 contrast (WCAG AA passes).

Color values

HEX#BD49C1
RGBrgb(189, 73, 193)
HSLhsl(298, 49%, 52%)
HSVhsv(298, 62%, 76%)
CMYKcmyk(2.1%, 62.2%, 0%, 24.3%)
CIE-LABlab(51.19, 61.77, -40.93)
CIE-LCHlch(51.19, 74.10, 326.47°)
OKLaboklab(60.56% 0.1704 -0.1132)
OKLCHoklch(60.56% 0.205 326.4)
XYZxyz(32.9938, 19.4362, 52.4555)
Luminance0.1943 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD49C1 #4DC149
analogous
#8149C1 #BD49C1 #C14989
triadic
#BD49C1 #C1BD49 #49C1BD
tetradic
#BD49C1 #C18149 #4DC149 #4989C1
square
#BD49C1 #C18149 #4DC149 #4989C1
split-complementary
#BD49C1 #89C149 #49C181
monochromatic
#69246B #953499 #BD49C1 #CE77D1 #DEA4E0

Accessibility & contrast

On white

4.30
#BD49C1 on #FFFFFF
AA ✗AA large ✓AAA ✗

On black

4.89
#BD49C1 on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD49C1
4.89:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD49C1#FFFFFF#000000##000000
##BD49C11.004.304.894.89
#FFFFFF4.301.0021.0021.00
#0000004.8921.001.001.00
##0000004.8921.001.001.00

Color blindness preview

Protanopia (red-blind)
#3770C5
Deuteranopia (green-blind)
#627FBE
Tritanopia (blue-blind)
#C2597F
Achromatopsia (no color)
#7A7A7A

Design tokens & code

CSS
--color: #bd49c1;
/* rgb */ color: rgb(189, 73, 193);
/* oklch */ color: oklch(60.6% 0.205 326.4);
Tailwind
colors: {
  custom: {
    50: '#d483d4',
    500: '#bd49c1',
    950: '#000000',
  },
}
SCSS
$custom: #bd49c1;
$custom-light: #d483d4;
$custom-dark: #000000;
JSON
{
  "hex": "#bd49c1",
  "rgb": {
    "r": 189,
    "g": 73,
    "b": 193
  },
  "hsl": {
    "h": 298,
    "s": 49.18,
    "l": 52.157
  },
  "oklch": {
    "l": 0.60558,
    "c": 0.20458,
    "h": 326.4
  },
  "luminance": 0.19434
}

Semantic roles & 50–950 ramp

primary
#BD49C1
secondary
#9ACD99
accent
#D94F54
background
#FDF8FD
surface
#FAF0FA
border
#D3CBD3
text
#150B14
muted
#837C83

Preview Lab

Preview with #BD49C1

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD49C1 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva