#BD49B3#BD49B3

#BD49B3 is a mid, vivid purple. Relative luminance 0.188; OKLCH L 59.8% C 0.193 H 331.2°. Best body text is #000000 at 4.77:1 contrast (WCAG AA passes).

Color values

HEX	#BD49B3
RGB	rgb(189, 73, 179)
HSL	hsl(305, 47%, 51%)
HSV	hsv(305, 61%, 74%)
CMYK	cmyk(0%, 61.4%, 5.3%, 25.9%)
CIE-LAB	lab(50.50, 59.39, -33.89)
CIE-LCH	lch(50.50, 68.39, 330.29°)
OKLab	oklab(59.83% 0.1692 -0.0929)
OKLCH	oklch(59.83% 0.193 331.2)
XYZ	xyz(31.5054, 18.8408, 44.6164)
Luminance	0.1884 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD49B3 #49BD53

analogous

#8D49BD #BD49B3 #BD4979

triadic

#BD49B3 #B3BD49 #49B3BD

tetradic

#BD49B3 #BD8D49 #49BD53 #4979BD

square

#BD49B3 #BD8D49 #49BD53 #4979BD

split-complementary

#BD49B3 #79BD49 #49BD8D

monochromatic

#662561 #93358B #BD49B3 #CD76C6 #DEA3D9

Accessibility & contrast

On white

4.40

#BD49B3 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.77

#BD49B3 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD49B3

4.77:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD49B3	#FFFFFF	#000000	##000000
##BD49B3	1.00	4.40	4.77	4.77
#FFFFFF	4.40	1.00	21.00	21.00
#000000	4.77	21.00	1.00	1.00
##000000	4.77	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#426EB6

Deuteranopia (green-blind)

#697EB0

Tritanopia (blue-blind)

#C45477

Achromatopsia (no color)

#787878

Design tokens & code

CSS

--color: #bd49b3;
/* rgb */ color: rgb(189, 73, 179);
/* oklch */ color: oklch(59.8% 0.193 331.2);

Tailwind

colors: {
  custom: {
    50: '#d483ca',
    500: '#bd49b3',
    950: '#000000',
  },
}

SCSS

$custom: #bd49b3;
$custom-light: #d483ca;
$custom-dark: #000000;

JSON

{
  "hex": "#bd49b3",
  "rgb": {
    "r": 189,
    "g": 73,
    "b": 179
  },
  "hsl": {
    "h": 305.172,
    "s": 46.774,
    "l": 51.373
  },
  "oklch": {
    "l": 0.59828,
    "c": 0.19305,
    "h": 331.2
  },
  "luminance": 0.18839
}

Semantic roles & 50–950 ramp

primary

#BD49B3

secondary

#97CA9C

accent

#D65D51

background

#FDF8FC

surface

#FAEFF8

border

#D3CAD1

text

#150B13

muted

#837C82

Preview Lab

Preview with #BD49B3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →