#BD49A7#BD49A7

#BD49A7 is a mid, vivid pink. Relative luminance 0.184; OKLCH L 59.2% C 0.184 H 335.8°. Best body text is #000000 at 4.67:1 contrast (WCAG AA passes).

Color values

HEX	#BD49A7
RGB	rgb(189, 73, 167)
HSL	hsl(311, 47%, 51%)
HSV	hsv(311, 61%, 74%)
CMYK	cmyk(0%, 61.4%, 11.6%, 25.9%)
CIE-LAB	lab(49.95, 57.46, -27.72)
CIE-LCH	lch(49.95, 63.80, 334.25°)
OKLab	oklab(59.25% 0.1676 -0.0753)
OKLCH	oklch(59.25% 0.184 335.8)
XYZ	xyz(30.3442, 18.3763, 38.5005)
Luminance	0.1837 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD49A7 #49BD5F

analogous

#9949BD #BD49A7 #BD496D

triadic

#BD49A7 #A7BD49 #49A7BD

tetradic

#BD49A7 #BD9949 #49BD5F #496DBD

square

#BD49A7 #BD9949 #49BD5F #496DBD

split-complementary

#BD49A7 #6DBD49 #49BD99

monochromatic

#66255A #933582 #BD49A7 #CD76BD #DEA3D2

Accessibility & contrast

On white

4.49

#BD49A7 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.67

#BD49A7 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD49A7

4.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD49A7	#FFFFFF	#000000	##000000
##BD49A7	1.00	4.49	4.67	4.67
#FFFFFF	4.49	1.00	21.00	21.00
#000000	4.67	21.00	1.00	1.00
##000000	4.67	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#4A6CAA

Deuteranopia (green-blind)

#6E7DA4

Tritanopia (blue-blind)

#C64F71

Achromatopsia (no color)

#777777

Design tokens & code

CSS

--color: #bd49a7;
/* rgb */ color: rgb(189, 73, 167);
/* oklch */ color: oklch(59.2% 0.184 335.8);

Tailwind

colors: {
  custom: {
    50: '#d483c1',
    500: '#bd49a7',
    950: '#000000',
  },
}

SCSS

$custom: #bd49a7;
$custom-light: #d483c1;
$custom-dark: #000000;

JSON

{
  "hex": "#bd49a7",
  "rgb": {
    "r": 189,
    "g": 73,
    "b": 167
  },
  "hsl": {
    "h": 311.379,
    "s": 46.774,
    "l": 51.373
  },
  "oklch": {
    "l": 0.59246,
    "c": 0.18371,
    "h": 335.8
  },
  "luminance": 0.18374
}

Semantic roles & 50–950 ramp

primary

#BD49A7

secondary

#97CAA1

accent

#D66B51

background

#FDF8FB

surface

#FAEFF7

border

#D3CAD0

text

#150B12

muted

#837C81

Preview Lab

Preview with #BD49A7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →