#BD498D#BD498D

#BD498D is a mid, vivid pink. Relative luminance 0.175; OKLCH L 58.1% C 0.166 H 347.3°. Best body text is #FFFFFF at 4.67:1 contrast (WCAG AA passes).

Color values

HEX#BD498D
RGBrgb(189, 73, 141)
HSLhsl(325, 47%, 51%)
HSVhsv(325, 61%, 74%)
CMYKcmyk(0%, 61.4%, 25.4%, 25.9%)
CIE-LABlab(48.90, 53.67, -13.90)
CIE-LCHlch(48.90, 55.44, 345.48°)
OKLaboklab(58.13% 0.1621 -0.0366)
OKLCHoklch(58.13% 0.166 347.3)
XYZxyz(28.1776, 17.5097, 27.0899)
Luminance0.1751 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD498D #49BD79
analogous
#B349BD #BD498D #BD4953
triadic
#BD498D #8DBD49 #498DBD
tetradic
#BD498D #BDB349 #49BD79 #4953BD
square
#BD498D #BDB349 #49BD79 #4953BD
split-complementary
#BD498D #53BD49 #49BDB3
monochromatic
#66254B #93356C #BD498D #CD76A9 #DEA3C5

Accessibility & contrast

On white

4.67
#BD498D on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.50
#BD498D on #000000
AA ✓AA large ✓AAA ✗

Best text color

#FFFFFF on #BD498D
4.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD498D#FFFFFF#000000##FFFFFF
##BD498D1.004.674.504.67
#FFFFFF4.671.0021.001.00
#0000004.5021.001.0021.00
##FFFFFF4.671.0021.001.00

Color blindness preview

Protanopia (red-blind)
#56688F
Deuteranopia (green-blind)
#777C8A
Tritanopia (blue-blind)
#C94665
Achromatopsia (no color)
#747474

Design tokens & code

CSS
--color: #bd498d;
/* rgb */ color: rgb(189, 73, 141);
/* oklch */ color: oklch(58.1% 0.166 347.3);
Tailwind
colors: {
  custom: {
    50: '#d482ae',
    500: '#bd498d',
    950: '#000000',
  },
}
SCSS
$custom: #bd498d;
$custom-light: #d482ae;
$custom-dark: #000000;
JSON
{
  "hex": "#bd498d",
  "rgb": {
    "r": 189,
    "g": 73,
    "b": 141
  },
  "hsl": {
    "h": 324.828,
    "s": 46.774,
    "l": 51.373
  },
  "oklch": {
    "l": 0.58126,
    "c": 0.16616,
    "h": 347.3
  },
  "luminance": 0.17507
}

Semantic roles & 50–950 ramp

primary
#BD498D
secondary
#97CAAC
accent
#D68851
background
#FDF8FA
surface
#FBEFF4
border
#D4CACE
text
#150B10
muted
#837C7F

Preview Lab

Preview with #BD498D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD498D Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva