#BD4980#BD4980

#BD4980 is a mid, vivid pink. Relative luminance 0.171; OKLCH L 57.6% C 0.159 H 353.8°. Best body text is #FFFFFF at 4.74:1 contrast (WCAG AA passes).

Color values

HEX	#BD4980
RGB	rgb(189, 73, 128)
HSL	hsl(332, 47%, 51%)
HSV	hsv(332, 61%, 74%)
CMYK	cmyk(0%, 61.4%, 32.3%, 25.9%)
CIE-LAB	lab(48.44, 51.99, -6.77)
CIE-LCH	lch(48.44, 52.43, 352.58°)
OKLab	oklab(57.64% 0.1584 -0.0172)
OKLCH	oklch(57.64% 0.159 353.8)
XYZ	xyz(27.2665, 17.1453, 22.2913)
Luminance	0.1714 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4980 #49BD86

analogous

#BD49BA #BD4980 #BD4C49

triadic

#BD4980 #80BD49 #4980BD

tetradic

#BD4980 #BABD49 #49BD86 #4C49BD

square

#BD4980 #BABD49 #49BD86 #4C49BD

split-complementary

#BD4980 #49BD4C #49BABD

monochromatic

#662544 #933562 #BD4980 #CD769F #DEA3BF

Accessibility & contrast

On white

4.74

#BD4980 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.43

#BD4980 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4980

4.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4980	#FFFFFF	#000000	##FFFFFF
##BD4980	1.00	4.74	4.43	4.74
#FFFFFF	4.74	1.00	21.00	1.00
#000000	4.43	21.00	1.00	21.00
##FFFFFF	4.74	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5A6682

Deuteranopia (green-blind)

#7A7B7D

Tritanopia (blue-blind)

#CB425F

Achromatopsia (no color)

#737373

Design tokens & code

CSS

--color: #bd4980;
/* rgb */ color: rgb(189, 73, 128);
/* oklch */ color: oklch(57.6% 0.159 353.8);

Tailwind

colors: {
  custom: {
    50: '#d582a4',
    500: '#bd4980',
    950: '#000000',
  },
}

SCSS

$custom: #bd4980;
$custom-light: #d582a4;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4980",
  "rgb": {
    "r": 189,
    "g": 73,
    "b": 128
  },
  "hsl": {
    "h": 331.552,
    "s": 46.774,
    "l": 51.373
  },
  "oklch": {
    "l": 0.57642,
    "c": 0.15931,
    "h": 353.8
  },
  "luminance": 0.17142
}

Semantic roles & 50–950 ramp

primary

#BD4980

secondary

#97CAB2

accent

#D69751

background

#FDF8FA

surface

#FBEFF4

border

#D4CACE

text

#150B0F

muted

#837C7F

Preview Lab

Preview with #BD4980

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →