#BD4964#BD4964

#BD4964 is a mid, vivid red. Relative luminance 0.165; OKLCH L 56.8% C 0.150 H 9.0°. Best body text is #FFFFFF at 4.88:1 contrast (WCAG AA passes).

Color values

HEX	#BD4964
RGB	rgb(189, 73, 100)
HSL	hsl(346, 47%, 51%)
HSV	hsv(346, 61%, 74%)
CMYK	cmyk(0%, 61.4%, 47.1%, 25.9%)
CIE-LAB	lab(47.63, 48.92, 9.04)
CIE-LCH	lch(47.63, 49.75, 10.46°)
OKLab	oklab(56.77% 0.1486 0.0235)
OKLCH	oklch(56.77% 0.15 9)
XYZ	xyz(25.6710, 16.5071, 13.8884)
Luminance	0.1650 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4964 #49BDA2

analogous

#BD499E #BD4964 #BD6849

triadic

#BD4964 #64BD49 #4964BD

tetradic

#BD4964 #9EBD49 #49BDA2 #6849BD

square

#BD4964 #9EBD49 #49BDA2 #6849BD

split-complementary

#BD4964 #49BD68 #499EBD

monochromatic

#662534 #93354B #BD4964 #CD768A #DEA3B1

Accessibility & contrast

On white

4.88

#BD4964 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.30

#BD4964 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4964

4.88:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4964	#FFFFFF	#000000	##FFFFFF
##BD4964	1.00	4.88	4.30	4.88
#FFFFFF	4.88	1.00	21.00	1.00
#000000	4.30	21.00	1.00	21.00
##FFFFFF	4.88	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#626265

Deuteranopia (green-blind)

#807A61

Tritanopia (blue-blind)

#CD3953

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #bd4964;
/* rgb */ color: rgb(189, 73, 100);
/* oklch */ color: oklch(56.8% 0.150 9.0);

Tailwind

colors: {
  custom: {
    50: '#d68190',
    500: '#bd4964',
    950: '#000000',
  },
}

SCSS

$custom: #bd4964;
$custom-light: #d68190;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4964",
  "rgb": {
    "r": 189,
    "g": 73,
    "b": 100
  },
  "hsl": {
    "h": 346.034,
    "s": 46.774,
    "l": 51.373
  },
  "oklch": {
    "l": 0.56773,
    "c": 0.15043,
    "h": 9
  },
  "luminance": 0.16504
}

Semantic roles & 50–950 ramp

primary

#BD4964

secondary

#97CABF

accent

#D6B751

background

#FDF8F8

surface

#FBEFF0

border

#D4CACB

text

#150B0C

muted

#837C7D

Preview Lab

Preview with #BD4964

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →