#BD4963#BD4963

#BD4963 is a mid, vivid red. Relative luminance 0.165; OKLCH L 56.7% C 0.150 H 9.5°. Best body text is #FFFFFF at 4.89:1 contrast (WCAG AA passes).

Color values

HEX	#BD4963
RGB	rgb(189, 73, 99)
HSL	hsl(347, 47%, 51%)
HSV	hsv(347, 61%, 74%)
CMYK	cmyk(0%, 61.4%, 47.6%, 25.9%)
CIE-LAB	lab(47.61, 48.83, 9.61)
CIE-LCH	lch(47.61, 49.76, 11.13°)
OKLab	oklab(56.75% 0.1482 0.0249)
OKLCH	oklch(56.75% 0.15 9.5)
XYZ	xyz(25.6229, 16.4878, 13.6351)
Luminance	0.1648 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4963 #49BDA3

analogous

#BD499D #BD4963 #BD6949

triadic

#BD4963 #63BD49 #4963BD

tetradic

#BD4963 #9DBD49 #49BDA3 #6949BD

square

#BD4963 #9DBD49 #49BDA3 #6949BD

split-complementary

#BD4963 #49BD69 #499DBD

monochromatic

#662534 #93354A #BD4963 #CD7689 #DEA3B0

Accessibility & contrast

On white

4.89

#BD4963 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.30

#BD4963 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4963

4.89:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4963	#FFFFFF	#000000	##FFFFFF
##BD4963	1.00	4.89	4.30	4.89
#FFFFFF	4.89	1.00	21.00	1.00
#000000	4.30	21.00	1.00	21.00
##FFFFFF	4.89	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#626263

Deuteranopia (green-blind)

#807A60

Tritanopia (blue-blind)

#CD3953

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #bd4963;
/* rgb */ color: rgb(189, 73, 99);
/* oklch */ color: oklch(56.7% 0.150 9.5);

Tailwind

colors: {
  custom: {
    50: '#d6818f',
    500: '#bd4963',
    950: '#000000',
  },
}

SCSS

$custom: #bd4963;
$custom-light: #d6818f;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4963",
  "rgb": {
    "r": 189,
    "g": 73,
    "b": 99
  },
  "hsl": {
    "h": 346.552,
    "s": 46.774,
    "l": 51.373
  },
  "oklch": {
    "l": 0.56747,
    "c": 0.15028,
    "h": 9.5
  },
  "luminance": 0.16485
}

Semantic roles & 50–950 ramp

primary

#BD4963

secondary

#97CABF

accent

#D6B951

background

#FDF8F8

surface

#FBEFF0

border

#D4CACB

text

#150B0C

muted

#837C7D

Preview Lab

Preview with #BD4963

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →