#BD4961#BD4961

#BD4961 is a mid, vivid red. Relative luminance 0.164; OKLCH L 56.7% C 0.150 H 10.6°. Best body text is #FFFFFF at 4.90:1 contrast (WCAG AA passes).

Color values

HEX#BD4961
RGBrgb(189, 73, 97)
HSLhsl(348, 47%, 51%)
HSVhsv(348, 61%, 74%)
CMYKcmyk(0%, 61.4%, 48.7%, 25.9%)
CIE-LABlab(47.56, 48.64, 10.76)
CIE-LCHlch(47.56, 49.81, 12.47°)
OKLaboklab(56.69% 0.1474 0.0277)
OKLCHoklch(56.69% 0.15 10.6)
XYZxyz(25.5284, 16.4501, 13.1378)
Luminance0.1645 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD4961 #49BDA5
analogous
#BD499B #BD4961 #BD6B49
triadic
#BD4961 #61BD49 #4961BD
tetradic
#BD4961 #9BBD49 #49BDA5 #6B49BD
square
#BD4961 #9BBD49 #49BDA5 #6B49BD
split-complementary
#BD4961 #49BD6B #499BBD
monochromatic
#662533 #933549 #BD4961 #CD7688 #DEA3AF

Accessibility & contrast

On white

4.90
#BD4961 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.29
#BD4961 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4961
4.90:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD4961#FFFFFF#000000##FFFFFF
##BD49611.004.904.294.90
#FFFFFF4.901.0021.001.00
#0000004.2921.001.0021.00
##FFFFFF4.901.0021.001.00

Color blindness preview

Protanopia (red-blind)
#626261
Deuteranopia (green-blind)
#807A5E
Tritanopia (blue-blind)
#CD3852
Achromatopsia (no color)
#717171

Design tokens & code

CSS
--color: #bd4961;
/* rgb */ color: rgb(189, 73, 97);
/* oklch */ color: oklch(56.7% 0.150 10.6);
Tailwind
colors: {
  custom: {
    50: '#d6818d',
    500: '#bd4961',
    950: '#000000',
  },
}
SCSS
$custom: #bd4961;
$custom-light: #d6818d;
$custom-dark: #000000;
JSON
{
  "hex": "#bd4961",
  "rgb": {
    "r": 189,
    "g": 73,
    "b": 97
  },
  "hsl": {
    "h": 347.586,
    "s": 46.774,
    "l": 51.373
  },
  "oklch": {
    "l": 0.56694,
    "c": 0.15001,
    "h": 10.6
  },
  "luminance": 0.16447
}

Semantic roles & 50–950 ramp

primary
#BD4961
secondary
#97CAC0
accent
#D6BB51
background
#FDF8F8
surface
#FBEFF0
border
#D4CACB
text
#150B0C
muted
#837C7D

Preview Lab

Preview with #BD4961

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD4961 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva