#BD4954#BD4954

#BD4954 is a mid, vivid red. Relative luminance 0.162; OKLCH L 56.4% C 0.149 H 17.6°. Best body text is #FFFFFF at 4.95:1 contrast (WCAG AA passes).

Color values

HEX	#BD4954
RGB	rgb(189, 73, 84)
HSL	hsl(354, 47%, 51%)
HSV	hsv(354, 61%, 74%)
CMYK	cmyk(0%, 61.4%, 55.6%, 25.9%)
CIE-LAB	lab(47.27, 47.52, 18.25)
CIE-LCH	lch(47.27, 50.90, 21.01°)
OKLab	oklab(56.38% 0.1423 0.0453)
OKLCH	oklch(56.38% 0.149 17.6)
XYZ	xyz(24.9712, 16.2272, 10.2030)
Luminance	0.1622 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4954 #49BDB2

analogous

#BD498E #BD4954 #BD7849

triadic

#BD4954 #54BD49 #4954BD

tetradic

#BD4954 #8EBD49 #49BDB2 #7849BD

square

#BD4954 #8EBD49 #49BDB2 #7849BD

split-complementary

#BD4954 #49BD78 #498EBD

monochromatic

#66252B #93353E #BD4954 #CD767E #DEA3A8

Accessibility & contrast

On white

4.95

#BD4954 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.24

#BD4954 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4954

4.95:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4954	#FFFFFF	#000000	##FFFFFF
##BD4954	1.00	4.95	4.24	4.95
#FFFFFF	4.95	1.00	21.00	1.00
#000000	4.24	21.00	1.00	21.00
##FFFFFF	4.95	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#656154

Deuteranopia (green-blind)

#827951

Tritanopia (blue-blind)

#CE354E

Achromatopsia (no color)

#707070

Design tokens & code

CSS

--color: #bd4954;
/* rgb */ color: rgb(189, 73, 84);
/* oklch */ color: oklch(56.4% 0.149 17.6);

Tailwind

colors: {
  custom: {
    50: '#d68184',
    500: '#bd4954',
    950: '#000000',
  },
}

SCSS

$custom: #bd4954;
$custom-light: #d68184;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4954",
  "rgb": {
    "r": 189,
    "g": 73,
    "b": 84
  },
  "hsl": {
    "h": 354.31,
    "s": 46.774,
    "l": 51.373
  },
  "oklch": {
    "l": 0.56384,
    "c": 0.14934,
    "h": 17.6
  },
  "luminance": 0.16224
}

Semantic roles & 50–950 ramp

primary

#BD4954

secondary

#97CAC6

accent

#D6CA51

background

#FDF8F8

surface

#FBEFEF

border

#D4CACA

text

#150B0A

muted

#837C7C

Preview Lab

Preview with #BD4954

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →