#BD494D#BD494D

#BD494D is a mid, vivid red. Relative luminance 0.161; OKLCH L 56.2% C 0.150 H 21.3°. Best body text is #FFFFFF at 4.97:1 contrast (WCAG AA passes).

Color values

HEX	#BD494D
RGB	rgb(189, 73, 77)
HSL	hsl(358, 47%, 51%)
HSV	hsv(358, 61%, 74%)
CMYK	cmyk(0%, 61.4%, 59.3%, 25.9%)
CIE-LAB	lab(47.14, 46.98, 22.28)
CIE-LCH	lch(47.14, 52.00, 25.37°)
OKLab	oklab(56.24% 0.1395 0.0543)
OKLCH	oklch(56.24% 0.15 21.3)
XYZ	xyz(24.7106, 16.1229, 8.8305)
Luminance	0.1612 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD494D #49BDB9

analogous

#BD4987 #BD494D #BD7F49

triadic

#BD494D #4DBD49 #494DBD

tetradic

#BD494D #87BD49 #49BDB9 #7F49BD

square

#BD494D #87BD49 #49BDB9 #7F49BD

split-complementary

#BD494D #49BD7F #4987BD

monochromatic

#662527 #933539 #BD494D #CD7679 #DEA3A5

Accessibility & contrast

On white

4.97

#BD494D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.22

#BD494D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD494D

4.97:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD494D	#FFFFFF	#000000	##FFFFFF
##BD494D	1.00	4.97	4.22	4.97
#FFFFFF	4.97	1.00	21.00	1.00
#000000	4.22	21.00	1.00	21.00
##FFFFFF	4.97	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#66604C

Deuteranopia (green-blind)

#83794A

Tritanopia (blue-blind)

#CE334B

Achromatopsia (no color)

#707070

Design tokens & code

CSS

--color: #bd494d;
/* rgb */ color: rgb(189, 73, 77);
/* oklch */ color: oklch(56.2% 0.150 21.3);

Tailwind

colors: {
  custom: {
    50: '#d7817e',
    500: '#bd494d',
    950: '#000000',
  },
}

SCSS

$custom: #bd494d;
$custom-light: #d7817e;
$custom-dark: #000000;

JSON

{
  "hex": "#bd494d",
  "rgb": {
    "r": 189,
    "g": 73,
    "b": 77
  },
  "hsl": {
    "h": 357.931,
    "s": 46.774,
    "l": 51.373
  },
  "oklch": {
    "l": 0.56238,
    "c": 0.1497,
    "h": 21.3
  },
  "luminance": 0.1612
}

Semantic roles & 50–950 ramp

primary

#BD494D

secondary

#97CAC9

accent

#D6D251

background

#FEF8F7

surface

#FCEFEE

border

#D5CAC9

text

#160B0A

muted

#847C7C

Preview Lab

Preview with #BD494D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →