#BD4935#BD4935

#BD4935 is a mid, vivid red. Relative luminance 0.158; OKLCH L 55.8% C 0.154 H 32.0°. Best body text is #FFFFFF at 5.04:1 contrast (WCAG AA passes).

Color values

HEX#BD4935
RGBrgb(189, 73, 53)
HSLhsl(9, 56%, 47%)
HSVhsv(9, 72%, 74%)
CMYKcmyk(0%, 61.4%, 72%, 25.9%)
CIE-LABlab(46.77, 45.53, 35.84)
CIE-LCHlch(46.77, 57.95, 38.21°)
OKLaboklab(55.85% 0.1304 0.0814)
OKLCHoklch(55.85% 0.154 32)
XYZxyz(24.0139, 15.8442, 5.1612)
Luminance0.1584 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD4935 #35A9BD
analogous
#BD3565 #BD4935 #BD8D35
triadic
#BD4935 #35BD49 #4935BD
tetradic
#BD4935 #65BD35 #35A9BD #8D35BD
square
#BD4935 #65BD35 #35A9BD #8D35BD
split-complementary
#BD4935 #35BD8D #3565BD
monochromatic
#5D241A #8D3728 #BD4935 #D26F5D #DF998D

Accessibility & contrast

On white

5.04
#BD4935 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.17
#BD4935 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4935
5.04:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD4935#FFFFFF#000000##FFFFFF
##BD49351.005.044.175.04
#FFFFFF5.041.0021.001.00
#0000004.1721.001.0021.00
##FFFFFF5.041.0021.001.00

Color blindness preview

Protanopia (red-blind)
#695F32
Deuteranopia (green-blind)
#857832
Tritanopia (blue-blind)
#D02E45
Achromatopsia (no color)
#6F6F6F

Design tokens & code

CSS
--color: #bd4935;
/* rgb */ color: rgb(189, 73, 53);
/* oklch */ color: oklch(55.8% 0.154 32.0);
Tailwind
colors: {
  custom: {
    50: '#d8806d',
    500: '#bd4935',
    950: '#000000',
  },
}
SCSS
$custom: #bd4935;
$custom-light: #d8806d;
$custom-dark: #000000;
JSON
{
  "hex": "#bd4935",
  "rgb": {
    "r": 189,
    "g": 73,
    "b": 53
  },
  "hsl": {
    "h": 8.824,
    "s": 56.198,
    "l": 47.451
  },
  "oklch": {
    "l": 0.55845,
    "c": 0.15377,
    "h": 32
  },
  "luminance": 0.15841
}

Semantic roles & 50–950 ramp

primary
#BD4935
secondary
#84BFCA
accent
#C9DF48
background
#FEF8F6
surface
#FCEFEB
border
#D5CAC6
text
#160B07
muted
#847C7A

Preview Lab

Preview with #BD4935

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD4935 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva