#BD4928#BD4928
#BD4928 is a mid, vivid red. Relative luminance 0.157; OKLCH L 55.7% C 0.157 H 36.4°. Best body text is #FFFFFF at 5.06:1 contrast (WCAG AA passes).
Color values
| HEX | #BD4928 |
|---|---|
| RGB | rgb(189, 73, 40) |
| HSL | hsl(13, 65%, 45%) |
| HSV | hsv(13, 79%, 74%) |
| CMYK | cmyk(0%, 61.4%, 78.8%, 25.9%) |
| CIE-LAB | lab(46.63, 44.98, 42.66) |
| CIE-LCH | lch(46.63, 61.99, 43.48°) |
| OKLab | oklab(55.7% 0.1263 0.093) |
| OKLCH | oklch(55.7% 0.157 36.4) |
| XYZ | xyz(23.7544, 15.7404, 3.7944) |
| Luminance | 0.1574 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rust
#B7410E
ΔE00 4.37
Brick Orange
#C14A09
ΔE00 5.66
Rusty Red
#AF2F0D
ΔE00 6.51
Rust (survey)
#A83C09
ΔE00 6.83
Sienna
#A0522D
ΔE00 6.85
Burnt Sienna
#B04E0F
ΔE00 7.32
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD4928 #289CBD
analogous
#BD2851 #BD4928 #BD9428
triadic
#BD4928 #28BD49 #4928BD
tetradic
#BD4928 #51BD28 #289CBD #9428BD
square
#BD4928 #51BD28 #289CBD #9428BD
split-complementary
#BD4928 #28BD94 #2851BD
monochromatic
#582213 #8A351D #BD4928 #D9694A #E3937C
Accessibility & contrast
On white
5.06
#BD4928 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.15
#BD4928 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD4928
5.06:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD4928 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD4928 | 1.00 | 5.06 | 4.15 | 5.06 |
| #FFFFFF | 5.06 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.15 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.06 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#6A5E23
Deuteranopia (green-blind)
#867824
Tritanopia (blue-blind)
#D02C42
Achromatopsia (no color)
#6E6E6E
Design tokens & code
CSS
--color: #bd4928; /* rgb */ color: rgb(189, 73, 40); /* oklch */ color: oklch(55.7% 0.157 36.4);
Tailwind
colors: {
custom: {
50: '#d98064',
500: '#bd4928',
950: '#000000',
},
}SCSS
$custom: #bd4928; $custom-light: #d98064; $custom-dark: #000000;
JSON
{
"hex": "#bd4928",
"rgb": {
"r": 189,
"g": 73,
"b": 40
},
"hsl": {
"h": 13.289,
"s": 65.066,
"l": 44.902
},
"oklch": {
"l": 0.55697,
"c": 0.15682,
"h": 36.4
},
"luminance": 0.15737
}Semantic roles & 50–950 ramp
primary
#BD4928
secondary
#75B8CB
accent
#C3E840
background
#FEF8F6
surface
#FDEFEB
border
#D5CAC6
text
#160A05
muted
#847C7A