#BD4927#BD4927
#BD4927 is a mid, vivid red. Relative luminance 0.157; OKLCH L 55.7% C 0.157 H 36.7°. Best body text is #FFFFFF at 5.07:1 contrast (WCAG AA passes).
Color values
| HEX | #BD4927 |
|---|---|
| RGB | rgb(189, 73, 39) |
| HSL | hsl(14, 66%, 45%) |
| HSV | hsv(14, 79%, 74%) |
| CMYK | cmyk(0%, 61.4%, 79.4%, 25.9%) |
| CIE-LAB | lab(46.62, 44.95, 43.16) |
| CIE-LCH | lch(46.62, 62.31, 43.84°) |
| OKLab | oklab(55.69% 0.126 0.0938) |
| OKLCH | oklch(55.69% 0.157 36.7) |
| XYZ | xyz(23.7376, 15.7337, 3.7060) |
| Luminance | 0.1573 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rust
#B7410E
ΔE00 4.16
Brick Orange
#C14A09
ΔE00 5.41
Rusty Red
#AF2F0D
ΔE00 6.48
Rust (survey)
#A83C09
ΔE00 6.69
Sienna
#A0522D
ΔE00 6.78
Burnt Sienna
#B04E0F
ΔE00 7.09
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD4927 #279BBD
analogous
#BD2750 #BD4927 #BD9427
triadic
#BD4927 #27BD49 #4927BD
tetradic
#BD4927 #50BD27 #279BBD #9427BD
square
#BD4927 #50BD27 #279BBD #9427BD
split-complementary
#BD4927 #27BD94 #2750BD
monochromatic
#582212 #8A351D #BD4927 #D96948 #E4937B
Accessibility & contrast
On white
5.07
#BD4927 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.15
#BD4927 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD4927
5.07:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD4927 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD4927 | 1.00 | 5.07 | 4.15 | 5.07 |
| #FFFFFF | 5.07 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.15 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.07 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#6A5E22
Deuteranopia (green-blind)
#867823
Tritanopia (blue-blind)
#D02C42
Achromatopsia (no color)
#6E6E6E
Design tokens & code
CSS
--color: #bd4927; /* rgb */ color: rgb(189, 73, 39); /* oklch */ color: oklch(55.7% 0.157 36.7);
Tailwind
colors: {
custom: {
50: '#d98064',
500: '#bd4927',
950: '#000000',
},
}SCSS
$custom: #bd4927; $custom-light: #d98064; $custom-dark: #000000;
JSON
{
"hex": "#bd4927",
"rgb": {
"r": 189,
"g": 73,
"b": 39
},
"hsl": {
"h": 13.6,
"s": 65.789,
"l": 44.706
},
"oklch": {
"l": 0.55688,
"c": 0.15705,
"h": 36.7
},
"luminance": 0.1573
}Semantic roles & 50–950 ramp
primary
#BD4927
secondary
#74B8CC
accent
#C2E93F
background
#FEF8F6
surface
#FDEFEB
border
#D5CAC6
text
#160A05
muted
#847C7A