#BD48AB#BD48AB

#BD48AB is a mid, vivid purple. Relative luminance 0.184; OKLCH L 59.3% C 0.188 H 334.2°. Best body text is #000000 at 4.68:1 contrast (WCAG AA passes).

Color values

HEX	#BD48AB
RGB	rgb(189, 72, 171)
HSL	hsl(309, 47%, 51%)
HSV	hsv(309, 62%, 74%)
CMYK	cmyk(0%, 61.9%, 9.5%, 25.9%)
CIE-LAB	lab(49.97, 58.52, -30.04)
CIE-LCH	lch(49.97, 65.78, 332.83°)
OKLab	oklab(59.32% 0.1694 -0.0819)
OKLCH	oklch(59.32% 0.188 334.2)
XYZ	xyz(30.6545, 18.3962, 40.4565)
Luminance	0.1839 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD48AB #48BD5A

analogous

#9448BD #BD48AB #BD4870

triadic

#BD48AB #ABBD48 #48ABBD

tetradic

#BD48AB #BD9448 #48BD5A #4870BD

square

#BD48AB #BD9448 #48BD5A #4870BD

split-complementary

#BD48AB #70BD48 #48BD94

monochromatic

#66255C #933584 #BD48AB #CD75C0 #DDA2D4

Accessibility & contrast

On white

4.49

#BD48AB on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.68

#BD48AB on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD48AB

4.68:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD48AB	#FFFFFF	#000000	##000000
##BD48AB	1.00	4.49	4.68	4.68
#FFFFFF	4.49	1.00	21.00	21.00
#000000	4.68	21.00	1.00	1.00
##000000	4.68	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#476CAE

Deuteranopia (green-blind)

#6C7DA8

Tritanopia (blue-blind)

#C55073

Achromatopsia (no color)

#777777

Design tokens & code

CSS

--color: #bd48ab;
/* rgb */ color: rgb(189, 72, 171);
/* oklch */ color: oklch(59.3% 0.188 334.2);

Tailwind

colors: {
  custom: {
    50: '#d482c4',
    500: '#bd48ab',
    950: '#000000',
  },
}

SCSS

$custom: #bd48ab;
$custom-light: #d482c4;
$custom-dark: #000000;

JSON

{
  "hex": "#bd48ab",
  "rgb": {
    "r": 189,
    "g": 72,
    "b": 171
  },
  "hsl": {
    "h": 309.231,
    "s": 46.988,
    "l": 51.176
  },
  "oklch": {
    "l": 0.59322,
    "c": 0.18818,
    "h": 334.2
  },
  "luminance": 0.18394
}

Semantic roles & 50–950 ramp

primary

#BD48AB

secondary

#97CA9F

accent

#D76651

background

#FDF8FC

surface

#FAEFF8

border

#D3CAD1

text

#150B12

muted

#837C81

Preview Lab

Preview with #BD48AB

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →