#BD4874#BD4874

#BD4874 is a mid, vivid pink. Relative luminance 0.167; OKLCH L 57.1% C 0.156 H 359.9°. Best body text is #FFFFFF at 4.84:1 contrast (WCAG AA passes).

Color values

HEX	#BD4874
RGB	rgb(189, 72, 116)
HSL	hsl(337, 47%, 51%)
HSV	hsv(337, 62%, 74%)
CMYK	cmyk(0%, 61.9%, 38.6%, 25.9%)
CIE-LAB	lab(47.90, 51.03, -0.30)
CIE-LCH	lch(47.90, 51.03, 359.66°)
OKLab	oklab(57.12% 0.1558 -0.0002)
OKLCH	oklch(57.12% 0.156 359.9)
XYZ	xyz(26.4576, 16.7175, 18.3531)
Luminance	0.1671 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4874 #48BD91

analogous

#BD48AE #BD4874 #BD5648

triadic

#BD4874 #74BD48 #4874BD

tetradic

#BD4874 #AEBD48 #48BD91 #5648BD

square

#BD4874 #AEBD48 #48BD91 #5648BD

split-complementary

#BD4874 #48BD56 #48AEBD

monochromatic

#66253D #933558 #BD4874 #CD7596 #DDA2B8

Accessibility & contrast

On white

4.84

#BD4874 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.34

#BD4874 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4874

4.84:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4874	#FFFFFF	#000000	##FFFFFF
##BD4874	1.00	4.84	4.34	4.84
#FFFFFF	4.84	1.00	21.00	1.00
#000000	4.34	21.00	1.00	21.00
##FFFFFF	4.84	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5D6475

Deuteranopia (green-blind)

#7C7A71

Tritanopia (blue-blind)

#CC3D59

Achromatopsia (no color)

#727272

Design tokens & code

CSS

--color: #bd4874;
/* rgb */ color: rgb(189, 72, 116);
/* oklch */ color: oklch(57.1% 0.156 359.9);

Tailwind

colors: {
  custom: {
    50: '#d5819b',
    500: '#bd4874',
    950: '#000000',
  },
}

SCSS

$custom: #bd4874;
$custom-light: #d5819b;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4874",
  "rgb": {
    "r": 189,
    "g": 72,
    "b": 116
  },
  "hsl": {
    "h": 337.436,
    "s": 46.988,
    "l": 51.176
  },
  "oklch": {
    "l": 0.57117,
    "c": 0.15584,
    "h": 359.9
  },
  "luminance": 0.16715
}

Semantic roles & 50–950 ramp

primary

#BD4874

secondary

#97CAB7

accent

#D7A451

background

#FDF8F9

surface

#FBEFF2

border

#D4CACC

text

#150B0E

muted

#837C7E

Preview Lab

Preview with #BD4874

Body copy rendered with the generated semantic roles for this colour.

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