#BD4828#BD4828

#BD4828 is a mid, vivid red. Relative luminance 0.156; OKLCH L 55.6% C 0.158 H 36.0°. Best body text is #FFFFFF at 5.10:1 contrast (WCAG AA passes).

Color values

HEX#BD4828
RGBrgb(189, 72, 40)
HSLhsl(13, 65%, 45%)
HSVhsv(13, 79%, 74%)
CMYKcmyk(0%, 61.9%, 78.8%, 25.9%)
CIE-LABlab(46.46, 45.44, 42.49)
CIE-LCHlch(46.46, 62.21, 43.08°)
OKLaboklab(55.57% 0.1277 0.0926)
OKLCHoklch(55.57% 0.158 36)
XYZxyz(23.6892, 15.6101, 3.7727)
Luminance0.1561 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD4828 #289DBD
analogous
#BD2852 #BD4828 #BD9328
triadic
#BD4828 #28BD48 #4828BD
tetradic
#BD4828 #52BD28 #289DBD #9328BD
square
#BD4828 #52BD28 #289DBD #9328BD
split-complementary
#BD4828 #28BD93 #2852BD
monochromatic
#582213 #8A351D #BD4828 #D9684A #E3927C

Accessibility & contrast

On white

5.10
#BD4828 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.12
#BD4828 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4828
5.10:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD4828#FFFFFF#000000##FFFFFF
##BD48281.005.104.125.10
#FFFFFF5.101.0021.001.00
#0000004.1221.001.0021.00
##FFFFFF5.101.0021.001.00

Color blindness preview

Protanopia (red-blind)
#695E24
Deuteranopia (green-blind)
#867824
Tritanopia (blue-blind)
#D02A41
Achromatopsia (no color)
#6E6E6E

Design tokens & code

CSS
--color: #bd4828;
/* rgb */ color: rgb(189, 72, 40);
/* oklch */ color: oklch(55.6% 0.158 36.0);
Tailwind
colors: {
  custom: {
    50: '#d98064',
    500: '#bd4828',
    950: '#000000',
  },
}
SCSS
$custom: #bd4828;
$custom-light: #d98064;
$custom-dark: #000000;
JSON
{
  "hex": "#bd4828",
  "rgb": {
    "r": 189,
    "g": 72,
    "b": 40
  },
  "hsl": {
    "h": 12.886,
    "s": 65.066,
    "l": 44.902
  },
  "oklch": {
    "l": 0.55566,
    "c": 0.15774,
    "h": 36
  },
  "luminance": 0.15607
}

Semantic roles & 50–950 ramp

primary
#BD4828
secondary
#75B9CB
accent
#C4E840
background
#FEF8F6
surface
#FDEFEB
border
#D5CAC6
text
#160A05
muted
#847C7A

Preview Lab

Preview with #BD4828

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD4828 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva