#BD4790#BD4790

#BD4790 is a mid, vivid pink. Relative luminance 0.173; OKLCH L 58.0% C 0.171 H 345.6°. Best body text is #FFFFFF at 4.70:1 contrast (WCAG AA passes).

Color values

HEX	#BD4790
RGB	rgb(189, 71, 144)
HSL	hsl(323, 47%, 51%)
HSV	hsv(323, 62%, 74%)
CMYK	cmyk(0%, 62.4%, 23.8%, 25.9%)
CIE-LAB	lab(48.69, 54.95, -16.01)
CIE-LCH	lch(48.69, 57.24, 343.75°)
OKLab	oklab(58.01% 0.1655 -0.0424)
OKLCH	oklch(58.01% 0.171 345.6)
XYZ	xyz(28.2745, 17.3416, 28.2383)
Luminance	0.1734 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4790 #47BD74

analogous

#AF47BD #BD4790 #BD4755

triadic

#BD4790 #90BD47 #4790BD

tetradic

#BD4790 #BDAF47 #47BD74 #4755BD

square

#BD4790 #BDAF47 #47BD74 #4755BD

split-complementary

#BD4790 #55BD47 #47BDAF

monochromatic

#65244D #92346F #BD4790 #CD74AB #DDA1C6

Accessibility & contrast

On white

4.70

#BD4790 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.47

#BD4790 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4790

4.70:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4790	#FFFFFF	#000000	##FFFFFF
##BD4790	1.00	4.70	4.47	4.70
#FFFFFF	4.70	1.00	21.00	1.00
#000000	4.47	21.00	1.00	21.00
##FFFFFF	4.70	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#536792

Deuteranopia (green-blind)

#757B8D

Tritanopia (blue-blind)

#C94565

Achromatopsia (no color)

#747474

Design tokens & code

CSS

--color: #bd4790;
/* rgb */ color: rgb(189, 71, 144);
/* oklch */ color: oklch(58.0% 0.171 345.6);

Tailwind

colors: {
  custom: {
    50: '#d481b0',
    500: '#bd4790',
    950: '#000000',
  },
}

SCSS

$custom: #bd4790;
$custom-light: #d481b0;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4790",
  "rgb": {
    "r": 189,
    "g": 71,
    "b": 144
  },
  "hsl": {
    "h": 322.881,
    "s": 47.2,
    "l": 50.98
  },
  "oklch": {
    "l": 0.58009,
    "c": 0.17086,
    "h": 345.6
  },
  "luminance": 0.17339
}

Semantic roles & 50–950 ramp

primary

#BD4790

secondary

#96CAAA

accent

#D78451

background

#FDF8FA

surface

#FBEFF4

border

#D4CACE

text

#150B10

muted

#837C7F

Preview Lab

Preview with #BD4790

Body copy rendered with the generated semantic roles for this colour.

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