#BD4741#BD4741

#BD4741 is a mid, vivid red. Relative luminance 0.157; OKLCH L 55.8% C 0.153 H 26.2°. Best body text is #FFFFFF at 5.07:1 contrast (WCAG AA passes).

Color values

HEX	#BD4741
RGB	rgb(189, 71, 65)
HSL	hsl(3, 49%, 50%)
HSV	hsv(3, 66%, 74%)
CMYK	cmyk(0%, 62.4%, 65.6%, 25.9%)
CIE-LAB	lab(46.59, 47.09, 28.73)
CIE-LCH	lch(46.59, 55.17, 31.39°)
OKLab	oklab(55.76% 0.1377 0.0677)
OKLCH	oklch(55.76% 0.153 26.2)
XYZ	xyz(24.1960, 15.7102, 6.7583)
Luminance	0.1571 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4741 #41B7BD

analogous

#BD4179 #BD4741 #BD8541

triadic

#BD4741 #41BD47 #4741BD

tetradic

#BD4741 #79BD41 #41B7BD #8541BD

square

#BD4741 #79BD41 #41B7BD #8541BD

split-complementary

#BD4741 #41BD85 #4179BD

monochromatic

#622522 #8F3631 #BD4741 #CD736E #DD9F9C

Accessibility & contrast

On white

5.07

#BD4741 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.14

#BD4741 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4741

5.07:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4741	#FFFFFF	#000000	##FFFFFF
##BD4741	1.00	5.07	4.14	5.07
#FFFFFF	5.07	1.00	21.00	1.00
#000000	4.14	21.00	1.00	21.00
##FFFFFF	5.07	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#665E40

Deuteranopia (green-blind)

#84783E

Tritanopia (blue-blind)

#CF2D46

Achromatopsia (no color)

#6E6E6E

Design tokens & code

CSS

--color: #bd4741;
/* rgb */ color: rgb(189, 71, 65);
/* oklch */ color: oklch(55.8% 0.153 26.2);

Tailwind

colors: {
  custom: {
    50: '#d87f76',
    500: '#bd4741',
    950: '#000000',
  },
}

SCSS

$custom: #bd4741;
$custom-light: #d87f76;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4741",
  "rgb": {
    "r": 189,
    "g": 71,
    "b": 65
  },
  "hsl": {
    "h": 2.903,
    "s": 48.819,
    "l": 49.804
  },
  "oklch": {
    "l": 0.55764,
    "c": 0.15344,
    "h": 26.2
  },
  "luminance": 0.15707
}

Semantic roles & 50–950 ramp

primary

#BD4741

secondary

#91C6C9

accent

#D2D84F

background

#FEF8F7

surface

#FCEFED

border

#D5CAC8

text

#160A08

muted

#847C7B

Preview Lab

Preview with #BD4741

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →