#BD46AD#BD46AD

#BD46AD is a mid, vivid purple. Relative luminance 0.182; OKLCH L 59.2% C 0.193 H 333.4°. Best body text is #000000 at 4.64:1 contrast (WCAG AA passes).

Color values

HEX	#BD46AD
RGB	rgb(189, 70, 173)
HSL	hsl(308, 47%, 51%)
HSV	hsv(308, 63%, 74%)
CMYK	cmyk(0%, 63%, 8.5%, 25.9%)
CIE-LAB	lab(49.76, 59.68, -31.54)
CIE-LCH	lch(49.76, 67.51, 332.14°)
OKLab	oklab(59.2% 0.1722 -0.0862)
OKLCH	oklch(59.2% 0.193 333.4)
XYZ	xyz(30.7194, 18.2186, 41.4257)
Luminance	0.1822 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD46AD #46BD56

analogous

#9146BD #BD46AD #BD4671

triadic

#BD46AD #ADBD46 #46ADBD

tetradic

#BD46AD #BD9146 #46BD56 #4671BD

square

#BD46AD #BD9146 #46BD56 #4671BD

split-complementary

#BD46AD #71BD46 #46BD91

monochromatic

#65245C #923485 #BD46AD #CD73C1 #DDA0D5

Accessibility & contrast

On white

4.52

#BD46AD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.64

#BD46AD on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD46AD

4.64:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD46AD	#FFFFFF	#000000	##000000
##BD46AD	1.00	4.52	4.64	4.64
#FFFFFF	4.52	1.00	21.00	21.00
#000000	4.64	21.00	1.00	1.00
##000000	4.64	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#436BB0

Deuteranopia (green-blind)

#6A7DAA

Tritanopia (blue-blind)

#C54F73

Achromatopsia (no color)

#767676

Design tokens & code

CSS

--color: #bd46ad;
/* rgb */ color: rgb(189, 70, 173);
/* oklch */ color: oklch(59.2% 0.193 333.4);

Tailwind

colors: {
  custom: {
    50: '#d481c6',
    500: '#bd46ad',
    950: '#000000',
  },
}

SCSS

$custom: #bd46ad;
$custom-light: #d481c6;
$custom-dark: #000000;

JSON

{
  "hex": "#bd46ad",
  "rgb": {
    "r": 189,
    "g": 70,
    "b": 173
  },
  "hsl": {
    "h": 308.067,
    "s": 47.41,
    "l": 50.784
  },
  "oklch": {
    "l": 0.59197,
    "c": 0.19251,
    "h": 333.4
  },
  "luminance": 0.18216
}

Semantic roles & 50–950 ramp

primary

#BD46AD

secondary

#95CA9C

accent

#D76351

background

#FDF8FC

surface

#FAEFF8

border

#D3CAD1

text

#150B13

muted

#837C82

Preview Lab

Preview with #BD46AD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →