#BD4699#BD4699

#BD4699 is a mid, vivid pink. Relative luminance 0.175; OKLCH L 58.3% C 0.178 H 341.5°. Best body text is #FFFFFF at 4.67:1 contrast (WCAG AA passes).

Color values

HEX	#BD4699
RGB	rgb(189, 70, 153)
HSL	hsl(318, 47%, 51%)
HSV	hsv(318, 63%, 74%)
CMYK	cmyk(0%, 63%, 19%, 25.9%)
CIE-LAB	lab(48.89, 56.64, -21.08)
CIE-LCH	lch(48.89, 60.44, 339.59°)
OKLab	oklab(58.27% 0.1688 -0.0565)
OKLCH	oklch(58.27% 0.178 341.5)
XYZ	xyz(28.9269, 17.5017, 31.9855)
Luminance	0.1750 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4699 #46BD6A

analogous

#A546BD #BD4699 #BD465D

triadic

#BD4699 #99BD46 #4699BD

tetradic

#BD4699 #BDA546 #46BD6A #465DBD

square

#BD4699 #BDA546 #46BD6A #465DBD

split-complementary

#BD4699 #5DBD46 #46BDA5

monochromatic

#652451 #923475 #BD4699 #CD73B2 #DDA0CB

Accessibility & contrast

On white

4.67

#BD4699 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.50

#BD4699 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4699

4.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4699	#FFFFFF	#000000	##FFFFFF
##BD4699	1.00	4.67	4.50	4.67
#FFFFFF	4.67	1.00	21.00	1.00
#000000	4.50	21.00	1.00	21.00
##FFFFFF	4.67	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4E689C

Deuteranopia (green-blind)

#727B96

Tritanopia (blue-blind)

#C84869

Achromatopsia (no color)

#747474

Design tokens & code

CSS

--color: #bd4699;
/* rgb */ color: rgb(189, 70, 153);
/* oklch */ color: oklch(58.3% 0.178 341.5);

Tailwind

colors: {
  custom: {
    50: '#d481b7',
    500: '#bd4699',
    950: '#000000',
  },
}

SCSS

$custom: #bd4699;
$custom-light: #d481b7;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4699",
  "rgb": {
    "r": 189,
    "g": 70,
    "b": 153
  },
  "hsl": {
    "h": 318.151,
    "s": 47.41,
    "l": 50.784
  },
  "oklch": {
    "l": 0.58271,
    "c": 0.17805,
    "h": 341.5
  },
  "luminance": 0.17499
}

Semantic roles & 50–950 ramp

primary

#BD4699

secondary

#95CAA5

accent

#D77951

background

#FDF8FB

surface

#FAEFF6

border

#D3CAD0

text

#150B11

muted

#837C80

Preview Lab

Preview with #BD4699

Body copy rendered with the generated semantic roles for this colour.

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