#BD4697#BD4697

#BD4697 is a mid, vivid pink. Relative luminance 0.174; OKLCH L 58.2% C 0.177 H 342.4°. Best body text is #FFFFFF at 4.68:1 contrast (WCAG AA passes).

Color values

HEX	#BD4697
RGB	rgb(189, 70, 151)
HSL	hsl(319, 47%, 51%)
HSV	hsv(319, 63%, 74%)
CMYK	cmyk(0%, 63%, 20.1%, 25.9%)
CIE-LAB	lab(48.80, 56.36, -20.01)
CIE-LCH	lch(48.80, 59.80, 340.45°)
OKLab	oklab(58.18% 0.1684 -0.0535)
OKLCH	oklch(58.18% 0.177 342.4)
XYZ	xyz(28.7631, 17.4361, 31.1228)
Luminance	0.1743 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4697 #46BD6C

analogous

#A746BD #BD4697 #BD465B

triadic

#BD4697 #97BD46 #4697BD

tetradic

#BD4697 #BDA746 #46BD6C #465BBD

square

#BD4697 #BDA746 #46BD6C #465BBD

split-complementary

#BD4697 #5BBD46 #46BDA7

monochromatic

#652450 #923474 #BD4697 #CD73B0 #DDA0CA

Accessibility & contrast

On white

4.68

#BD4697 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.49

#BD4697 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4697

4.68:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4697	#FFFFFF	#000000	##FFFFFF
##BD4697	1.00	4.68	4.49	4.68
#FFFFFF	4.68	1.00	21.00	1.00
#000000	4.49	21.00	1.00	21.00
##FFFFFF	4.68	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4F6899

Deuteranopia (green-blind)

#727B94

Tritanopia (blue-blind)

#C84768

Achromatopsia (no color)

#747474

Design tokens & code

CSS

--color: #bd4697;
/* rgb */ color: rgb(189, 70, 151);
/* oklch */ color: oklch(58.2% 0.177 342.4);

Tailwind

colors: {
  custom: {
    50: '#d481b5',
    500: '#bd4697',
    950: '#000000',
  },
}

SCSS

$custom: #bd4697;
$custom-light: #d481b5;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4697",
  "rgb": {
    "r": 189,
    "g": 70,
    "b": 151
  },
  "hsl": {
    "h": 319.16,
    "s": 47.41,
    "l": 50.784
  },
  "oklch": {
    "l": 0.58185,
    "c": 0.17672,
    "h": 342.4
  },
  "luminance": 0.17434
}

Semantic roles & 50–950 ramp

primary

#BD4697

secondary

#95CAA6

accent

#D77C51

background

#FDF8FB

surface

#FBEFF6

border

#D4CAD0

text

#150B11

muted

#837C80

Preview Lab

Preview with #BD4697

Body copy rendered with the generated semantic roles for this colour.

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