#BD4660#BD4660

#BD4660 is a mid, vivid red. Relative luminance 0.160; OKLCH L 56.3% C 0.154 H 10.2°. Best body text is #FFFFFF at 4.99:1 contrast (WCAG AA passes).

Color values

HEX#BD4660
RGBrgb(189, 70, 96)
HSLhsl(347, 47%, 51%)
HSVhsv(347, 63%, 74%)
CMYKcmyk(0%, 63%, 49.2%, 25.9%)
CIE-LABlab(47.04, 49.89, 10.63)
CIE-LCHlch(47.04, 51.01, 12.03°)
OKLaboklab(56.29% 0.1513 0.0273)
OKLCHoklch(56.29% 0.154 10.2)
XYZxyz(25.2897, 16.0468, 12.8296)
Luminance0.1604 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD4660 #46BDA3
analogous
#BD469B #BD4660 #BD6746
triadic
#BD4660 #60BD46 #4660BD
tetradic
#BD4660 #9BBD46 #46BDA3 #6746BD
square
#BD4660 #9BBD46 #46BDA3 #6746BD
split-complementary
#BD4660 #46BD67 #469BBD
monochromatic
#652432 #923448 #BD4660 #CD7387 #DDA0AE

Accessibility & contrast

On white

4.99
#BD4660 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.21
#BD4660 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4660
4.99:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD4660#FFFFFF#000000##FFFFFF
##BD46601.004.994.214.99
#FFFFFF4.991.0021.001.00
#0000004.2121.001.0021.00
##FFFFFF4.991.0021.001.00

Color blindness preview

Protanopia (red-blind)
#606060
Deuteranopia (green-blind)
#7F785D
Tritanopia (blue-blind)
#CD3450
Achromatopsia (no color)
#6F6F6F

Design tokens & code

CSS
--color: #bd4660;
/* rgb */ color: rgb(189, 70, 96);
/* oklch */ color: oklch(56.3% 0.154 10.2);
Tailwind
colors: {
  custom: {
    50: '#d67f8d',
    500: '#bd4660',
    950: '#000000',
  },
}
SCSS
$custom: #bd4660;
$custom-light: #d67f8d;
$custom-dark: #000000;
JSON
{
  "hex": "#bd4660",
  "rgb": {
    "r": 189,
    "g": 70,
    "b": 96
  },
  "hsl": {
    "h": 346.891,
    "s": 47.41,
    "l": 50.784
  },
  "oklch": {
    "l": 0.56295,
    "c": 0.15375,
    "h": 10.2
  },
  "luminance": 0.16044
}

Semantic roles & 50–950 ramp

primary
#BD4660
secondary
#95CABE
accent
#D7BA51
background
#FDF8F8
surface
#FBEFF0
border
#D4CACB
text
#150B0C
muted
#837C7D

Preview Lab

Preview with #BD4660

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD4660 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva