#BD4643#BD4643

#BD4643 is a mid, vivid red. Relative luminance 0.156; OKLCH L 55.7% C 0.154 H 24.9°. Best body text is #FFFFFF at 5.10:1 contrast (WCAG AA passes).

Color values

HEX	#BD4643
RGB	rgb(189, 70, 67)
HSL	hsl(1, 48%, 50%)
HSV	hsv(1, 65%, 74%)
CMYK	cmyk(0%, 63%, 64.6%, 25.9%)
CIE-LAB	lab(46.46, 47.66, 27.38)
CIE-LCH	lch(46.46, 54.97, 29.87°)
OKLab	oklab(55.67% 0.1399 0.0649)
OKLCH	oklch(55.67% 0.154 24.9)
XYZ	xyz(24.1919, 15.6077, 7.0478)
Luminance	0.1560 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4643 #43BABD

analogous

#BD437D #BD4643 #BD8343

triadic

#BD4643 #43BD46 #4643BD

tetradic

#BD4643 #7DBD43 #43BABD #8343BD

square

#BD4643 #7DBD43 #43BABD #8343BD

split-complementary

#BD4643 #43BD83 #437DBD

monochromatic

#632423 #903533 #BD4643 #CD7370 #DD9F9E

Accessibility & contrast

On white

5.10

#BD4643 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.12

#BD4643 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4643

5.10:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4643	#FFFFFF	#000000	##FFFFFF
##BD4643	1.00	5.10	4.12	5.10
#FFFFFF	5.10	1.00	21.00	1.00
#000000	4.12	21.00	1.00	21.00
##FFFFFF	5.10	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#655E42

Deuteranopia (green-blind)

#837840

Tritanopia (blue-blind)

#CF2C46

Achromatopsia (no color)

#6E6E6E

Design tokens & code

CSS

--color: #bd4643;
/* rgb */ color: rgb(189, 70, 67);
/* oklch */ color: oklch(55.7% 0.154 24.9);

Tailwind

colors: {
  custom: {
    50: '#d87f77',
    500: '#bd4643',
    950: '#000000',
  },
}

SCSS

$custom: #bd4643;
$custom-light: #d87f77;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4643",
  "rgb": {
    "r": 189,
    "g": 70,
    "b": 67
  },
  "hsl": {
    "h": 1.475,
    "s": 48.031,
    "l": 50.196
  },
  "oklch": {
    "l": 0.55672,
    "c": 0.15421,
    "h": 24.9
  },
  "luminance": 0.15604
}

Semantic roles & 50–950 ramp

primary

#BD4643

secondary

#93C8C9

accent

#D4D850

background

#FEF8F7

surface

#FCEFED

border

#D5CAC8

text

#160A08

muted

#847C7B

Preview Lab

Preview with #BD4643

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →