#BD4628#BD4628

#BD4628 is a mid, vivid red. Relative luminance 0.154; OKLCH L 55.3% C 0.160 H 35.1°. Best body text is #FFFFFF at 5.16:1 contrast (WCAG AA passes).

Color values

HEX	#BD4628
RGB	rgb(189, 70, 40)
HSL	hsl(12, 65%, 45%)
HSV	hsv(12, 79%, 74%)
CMYK	cmyk(0%, 63%, 78.8%, 25.9%)
CIE-LAB	lab(46.12, 46.35, 42.14)
CIE-LCH	lch(46.12, 62.64, 42.28°)
OKLab	oklab(55.31% 0.1305 0.0919)
OKLCH	oklch(55.31% 0.16 35.1)
XYZ	xyz(23.5620, 15.3557, 3.7303)
Luminance	0.1535 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4628 #289FBD

analogous

#BD2854 #BD4628 #BD9128

triadic

#BD4628 #28BD46 #4628BD

tetradic

#BD4628 #54BD28 #289FBD #9128BD

square

#BD4628 #54BD28 #289FBD #9128BD

split-complementary

#BD4628 #28BD91 #2854BD

monochromatic

#582113 #8A331D #BD4628 #D9664A #E3917C

Accessibility & contrast

On white

5.16

#BD4628 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.07

#BD4628 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4628

5.16:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4628	#FFFFFF	#000000	##FFFFFF
##BD4628	1.00	5.16	4.07	5.16
#FFFFFF	5.16	1.00	21.00	1.00
#000000	4.07	21.00	1.00	21.00
##FFFFFF	5.16	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#685D24

Deuteranopia (green-blind)

#857723

Tritanopia (blue-blind)

#D02740

Achromatopsia (no color)

#6D6D6D

Design tokens & code

CSS

--color: #bd4628;
/* rgb */ color: rgb(189, 70, 40);
/* oklch */ color: oklch(55.3% 0.160 35.1);

Tailwind

colors: {
  custom: {
    50: '#d97e64',
    500: '#bd4628',
    950: '#000000',
  },
}

SCSS

$custom: #bd4628;
$custom-light: #d97e64;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4628",
  "rgb": {
    "r": 189,
    "g": 70,
    "b": 40
  },
  "hsl": {
    "h": 12.081,
    "s": 65.066,
    "l": 44.902
  },
  "oklch": {
    "l": 0.55309,
    "c": 0.15959,
    "h": 35.1
  },
  "luminance": 0.15352
}

Semantic roles & 50–950 ramp

primary

#BD4628

secondary

#75BACB

accent

#C6E840

background

#FEF7F6

surface

#FDEEEB

border

#D5C9C6

text

#160A05

muted

#847C7A

Preview Lab

Preview with #BD4628

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →