#BD4549#BD4549

#BD4549 is a mid, vivid red. Relative luminance 0.156; OKLCH L 55.7% C 0.155 H 21.7°. Best body text is #FFFFFF at 5.11:1 contrast (WCAG AA passes).

Color values

HEX	#BD4549
RGB	rgb(189, 69, 73)
HSL	hsl(358, 48%, 51%)
HSV	hsv(358, 63%, 74%)
CMYK	cmyk(0%, 63.5%, 61.4%, 25.9%)
CIE-LAB	lab(46.39, 48.50, 23.72)
CIE-LCH	lch(46.39, 53.99, 26.06°)
OKLab	oklab(55.66% 0.1436 0.0573)
OKLCH	oklch(55.66% 0.155 21.7)
XYZ	xyz(24.3193, 15.5594, 8.0247)
Luminance	0.1556 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4549 #45BDB9

analogous

#BD4585 #BD4549 #BD7D45

triadic

#BD4549 #49BD45 #4549BD

tetradic

#BD4549 #85BD45 #45BDB9 #7D45BD

square

#BD4549 #85BD45 #45BDB9 #7D45BD

split-complementary

#BD4549 #45BD7D #4585BD

monochromatic

#642426 #913437 #BD4549 #CD7275 #DD9FA1

Accessibility & contrast

On white

5.11

#BD4549 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.11

#BD4549 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4549

5.11:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4549	#FFFFFF	#000000	##FFFFFF
##BD4549	1.00	5.11	4.11	5.11
#FFFFFF	5.11	1.00	21.00	1.00
#000000	4.11	21.00	1.00	21.00
##FFFFFF	5.11	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#645E48

Deuteranopia (green-blind)

#827746

Tritanopia (blue-blind)

#CF2C47

Achromatopsia (no color)

#6E6E6E

Design tokens & code

CSS

--color: #bd4549;
/* rgb */ color: rgb(189, 69, 73);
/* oklch */ color: oklch(55.7% 0.155 21.7);

Tailwind

colors: {
  custom: {
    50: '#d77e7b',
    500: '#bd4549',
    950: '#000000',
  },
}

SCSS

$custom: #bd4549;
$custom-light: #d77e7b;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4549",
  "rgb": {
    "r": 189,
    "g": 69,
    "b": 73
  },
  "hsl": {
    "h": 358,
    "s": 47.619,
    "l": 50.588
  },
  "oklch": {
    "l": 0.55656,
    "c": 0.1546,
    "h": 21.7
  },
  "luminance": 0.15556
}

Semantic roles & 50–950 ramp

primary

#BD4549

secondary

#94CAC8

accent

#D7D351

background

#FEF8F7

surface

#FCEFEE

border

#D5CAC9

text

#160A09

muted

#847C7B

Preview Lab

Preview with #BD4549

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →