#BD4537#BD4537

#BD4537 is a mid, vivid red. Relative luminance 0.154; OKLCH L 55.4% C 0.157 H 29.6°. Best body text is #FFFFFF at 5.16:1 contrast (WCAG AA passes).

Color values

HEX#BD4537
RGBrgb(189, 69, 55)
HSLhsl(6, 55%, 48%)
HSVhsv(6, 71%, 74%)
CMYKcmyk(0%, 63.5%, 70.9%, 25.9%)
CIE-LABlab(46.12, 47.44, 33.96)
CIE-LCHlch(46.12, 58.34, 35.60°)
OKLaboklab(55.36% 0.1368 0.0777)
OKLCHoklch(55.36% 0.157 29.6)
XYZxyz(23.8065, 15.3542, 5.3238)
Luminance0.1535 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD4537 #37AFBD
analogous
#BD376C #BD4537 #BD8837
triadic
#BD4537 #37BD45 #4537BD
tetradic
#BD4537 #6CBD37 #37AFBD #8837BD
square
#BD4537 #6CBD37 #37AFBD #8837BD
split-complementary
#BD4537 #37BD88 #376CBD
monochromatic
#5E221B #8E3429 #BD4537 #D16C60 #DF9890

Accessibility & contrast

On white

5.16
#BD4537 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.07
#BD4537 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4537
5.16:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD4537#FFFFFF#000000##FFFFFF
##BD45371.005.164.075.16
#FFFFFF5.161.0021.001.00
#0000004.0721.001.0021.00
##FFFFFF5.161.0021.001.00

Color blindness preview

Protanopia (red-blind)
#665D35
Deuteranopia (green-blind)
#847733
Tritanopia (blue-blind)
#D02842
Achromatopsia (no color)
#6D6D6D

Design tokens & code

CSS
--color: #bd4537;
/* rgb */ color: rgb(189, 69, 55);
/* oklch */ color: oklch(55.4% 0.157 29.6);
Tailwind
colors: {
  custom: {
    50: '#d87e6e',
    500: '#bd4537',
    950: '#000000',
  },
}
SCSS
$custom: #bd4537;
$custom-light: #d87e6e;
$custom-dark: #000000;
JSON
{
  "hex": "#bd4537",
  "rgb": {
    "r": 189,
    "g": 69,
    "b": 55
  },
  "hsl": {
    "h": 6.269,
    "s": 54.918,
    "l": 47.843
  },
  "oklch": {
    "l": 0.5536,
    "c": 0.15731,
    "h": 29.6
  },
  "luminance": 0.15351
}

Semantic roles & 50–950 ramp

primary
#BD4537
secondary
#86C2C9
accent
#CFDE4A
background
#FEF7F6
surface
#FCEEEC
border
#D5C9C7
text
#160A07
muted
#847C7A

Preview Lab

Preview with #BD4537

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD4537 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva