#BD4537#BD4537
#BD4537 is a mid, vivid red. Relative luminance 0.154; OKLCH L 55.4% C 0.157 H 29.6°. Best body text is #FFFFFF at 5.16:1 contrast (WCAG AA passes).
Color values
| HEX | #BD4537 |
|---|---|
| RGB | rgb(189, 69, 55) |
| HSL | hsl(6, 55%, 48%) |
| HSV | hsv(6, 71%, 74%) |
| CMYK | cmyk(0%, 63.5%, 70.9%, 25.9%) |
| CIE-LAB | lab(46.12, 47.44, 33.96) |
| CIE-LCH | lch(46.12, 58.34, 35.60°) |
| OKLab | oklab(55.36% 0.1368 0.0777) |
| OKLCH | oklch(55.36% 0.157 29.6) |
| XYZ | xyz(23.8065, 15.3542, 5.3238) |
| Luminance | 0.1535 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddish
#C44240
ΔE00 3.41
Dull Red
#BB3F3F
ΔE00 4.05
Dark Coral
#CF524E
ΔE00 6.58
Firebrick
#B22222
ΔE00 6.90
Dusty Red
#B9484E
ΔE00 7.02
Dark Salmon
#C85A53
ΔE00 7.05
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD4537 #37AFBD
analogous
#BD376C #BD4537 #BD8837
triadic
#BD4537 #37BD45 #4537BD
tetradic
#BD4537 #6CBD37 #37AFBD #8837BD
square
#BD4537 #6CBD37 #37AFBD #8837BD
split-complementary
#BD4537 #37BD88 #376CBD
monochromatic
#5E221B #8E3429 #BD4537 #D16C60 #DF9890
Accessibility & contrast
On white
5.16
#BD4537 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.07
#BD4537 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD4537
5.16:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD4537 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD4537 | 1.00 | 5.16 | 4.07 | 5.16 |
| #FFFFFF | 5.16 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.07 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.16 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#665D35
Deuteranopia (green-blind)
#847733
Tritanopia (blue-blind)
#D02842
Achromatopsia (no color)
#6D6D6D
Design tokens & code
CSS
--color: #bd4537; /* rgb */ color: rgb(189, 69, 55); /* oklch */ color: oklch(55.4% 0.157 29.6);
Tailwind
colors: {
custom: {
50: '#d87e6e',
500: '#bd4537',
950: '#000000',
},
}SCSS
$custom: #bd4537; $custom-light: #d87e6e; $custom-dark: #000000;
JSON
{
"hex": "#bd4537",
"rgb": {
"r": 189,
"g": 69,
"b": 55
},
"hsl": {
"h": 6.269,
"s": 54.918,
"l": 47.843
},
"oklch": {
"l": 0.5536,
"c": 0.15731,
"h": 29.6
},
"luminance": 0.15351
}Semantic roles & 50–950 ramp
primary
#BD4537
secondary
#86C2C9
accent
#CFDE4A
background
#FEF7F6
surface
#FCEEEC
border
#D5C9C7
text
#160A07
muted
#847C7A