#BD4535#BD4535
#BD4535 is a mid, vivid red. Relative luminance 0.153; OKLCH L 55.3% C 0.158 H 30.4°. Best body text is #FFFFFF at 5.16:1 contrast (WCAG AA passes).
Color values
| HEX | #BD4535 |
|---|---|
| RGB | rgb(189, 69, 53) |
| HSL | hsl(7, 56%, 47%) |
| HSV | hsv(7, 72%, 74%) |
| CMYK | cmyk(0%, 63.5%, 72%, 25.9%) |
| CIE-LAB | lab(46.09, 47.34, 35.07) |
| CIE-LCH | lch(46.09, 58.91, 36.53°) |
| OKLab | oklab(55.33% 0.1361 0.0797) |
| OKLCH | oklch(55.33% 0.158 30.4) |
| XYZ | xyz(23.7595, 15.3354, 5.0764) |
| Luminance | 0.1533 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddish
#C44240
ΔE00 3.97
Dull Red
#BB3F3F
ΔE00 4.62
Dark Coral
#CF524E
ΔE00 6.94
Firebrick
#B22222
ΔE00 6.94
Dark Salmon
#C85A53
ΔE00 7.37
Brick
#A03623
ΔE00 7.37
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD4535 #35ADBD
analogous
#BD3569 #BD4535 #BD8935
triadic
#BD4535 #35BD45 #4535BD
tetradic
#BD4535 #69BD35 #35ADBD #8935BD
square
#BD4535 #69BD35 #35ADBD #8935BD
split-complementary
#BD4535 #35BD89 #3569BD
monochromatic
#5D221A #8D3428 #BD4535 #D26B5D #DF978D
Accessibility & contrast
On white
5.16
#BD4535 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.07
#BD4535 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD4535
5.16:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD4535 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD4535 | 1.00 | 5.16 | 4.07 | 5.16 |
| #FFFFFF | 5.16 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.07 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.16 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#665D33
Deuteranopia (green-blind)
#847731
Tritanopia (blue-blind)
#D02742
Achromatopsia (no color)
#6D6D6D
Design tokens & code
CSS
--color: #bd4535; /* rgb */ color: rgb(189, 69, 53); /* oklch */ color: oklch(55.3% 0.158 30.4);
Tailwind
colors: {
custom: {
50: '#d87e6d',
500: '#bd4535',
950: '#000000',
},
}SCSS
$custom: #bd4535; $custom-light: #d87e6d; $custom-dark: #000000;
JSON
{
"hex": "#bd4535",
"rgb": {
"r": 189,
"g": 69,
"b": 53
},
"hsl": {
"h": 7.059,
"s": 56.198,
"l": 47.451
},
"oklch": {
"l": 0.55333,
"c": 0.15772,
"h": 30.4
},
"luminance": 0.15332
}Semantic roles & 50–950 ramp
primary
#BD4535
secondary
#84C1CA
accent
#CEDF48
background
#FEF7F6
surface
#FCEEEB
border
#D5C9C6
text
#160A07
muted
#847C7A