#BD4527#BD4527

#BD4527 is a mid, vivid red. Relative luminance 0.152; OKLCH L 55.2% C 0.161 H 35.1°. Best body text is #FFFFFF at 5.19:1 contrast (WCAG AA passes).

Color values

HEX	#BD4527
RGB	rgb(189, 69, 39)
HSL	hsl(12, 66%, 45%)
HSV	hsv(12, 79%, 74%)
CMYK	cmyk(0%, 63.5%, 79.4%, 25.9%)
CIE-LAB	lab(45.94, 46.76, 42.48)
CIE-LCH	lch(45.94, 63.17, 42.25°)
OKLab	oklab(55.17% 0.1316 0.0923)
OKLCH	oklch(55.17% 0.161 35.1)
XYZ	xyz(23.4832, 15.2249, 3.6212)
Luminance	0.1522 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4527 #279FBD

analogous

#BD2754 #BD4527 #BD9027

triadic

#BD4527 #27BD45 #4527BD

tetradic

#BD4527 #54BD27 #279FBD #9027BD

square

#BD4527 #54BD27 #279FBD #9027BD

split-complementary

#BD4527 #27BD90 #2754BD

monochromatic

#582012 #8A321D #BD4527 #D96548 #E4907B

Accessibility & contrast

On white

5.19

#BD4527 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.04

#BD4527 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4527

5.19:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4527	#FFFFFF	#000000	##FFFFFF
##BD4527	1.00	5.19	4.04	5.19
#FFFFFF	5.19	1.00	21.00	1.00
#000000	4.04	21.00	1.00	21.00
##FFFFFF	5.19	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#675C23

Deuteranopia (green-blind)

#857722

Tritanopia (blue-blind)

#D0253F

Achromatopsia (no color)

#6D6D6D

Design tokens & code

CSS

--color: #bd4527;
/* rgb */ color: rgb(189, 69, 39);
/* oklch */ color: oklch(55.2% 0.161 35.1);

Tailwind

colors: {
  custom: {
    50: '#d97e63',
    500: '#bd4527',
    950: '#000000',
  },
}

SCSS

$custom: #bd4527;
$custom-light: #d97e63;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4527",
  "rgb": {
    "r": 189,
    "g": 69,
    "b": 39
  },
  "hsl": {
    "h": 12,
    "s": 65.789,
    "l": 44.706
  },
  "oklch": {
    "l": 0.55173,
    "c": 0.16073,
    "h": 35.1
  },
  "luminance": 0.15222
}

Semantic roles & 50–950 ramp

primary

#BD4527

secondary

#74BACC

accent

#C7E93F

background

#FEF7F6

surface

#FDEEEB

border

#D5C9C6

text

#160A05

muted

#847C7A

Preview Lab

Preview with #BD4527

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →