#BD44E7#BD44E7

#BD44E7 is a light, highly saturated purple. Relative luminance 0.207; OKLCH L 62.3% C 0.244 H 315.9°. Best body text is #000000 at 5.14:1 contrast (WCAG AA passes).

Color values

HEX	#BD44E7
RGB	rgb(189, 68, 231)
HSL	hsl(285, 77%, 59%)
HSV	hsv(285, 71%, 91%)
CMYK	cmyk(18.2%, 70.6%, 0%, 9.4%)
CIE-LAB	lab(52.65, 70.75, -60.30)
CIE-LCH	lch(52.65, 92.96, 319.56°)
OKLab	oklab(62.3% 0.1749 -0.1697)
OKLCH	oklch(62.3% 0.244 315.9)
XYZ	xyz(37.4749, 20.7240, 77.6119)
Luminance	0.2072 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD44E7 #6EE744

analogous

#6B44E7 #BD44E7 #E744BF

triadic

#BD44E7 #E7BD44 #44E7BD

tetradic

#BD44E7 #E76B44 #6EE744 #44BFE7

square

#BD44E7 #E76B44 #6EE744 #44BFE7

split-complementary

#BD44E7 #BFE744 #44E76B

monochromatic

#79149D #A31BD3 #BD44E7 #D07AEE #E3B0F5

Accessibility & contrast

On white

4.08

#BD44E7 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.14

#BD44E7 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD44E7

5.14:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD44E7	#FFFFFF	#000000	##000000
##BD44E7	1.00	4.08	5.14	5.14
#FFFFFF	4.08	1.00	21.00	21.00
#000000	5.14	21.00	1.00	1.00
##000000	5.14	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#0077EC

Deuteranopia (green-blind)

#4281E3

Tritanopia (blue-blind)

#BA6691

Achromatopsia (no color)

#7E7E7E

Design tokens & code

CSS

--color: #bd44e7;
/* rgb */ color: rgb(189, 68, 231);
/* oklch */ color: oklch(62.3% 0.244 315.9);

Tailwind

colors: {
  custom: {
    50: '#d582ef',
    500: '#bd44e7',
    950: '#000000',
  },
}

SCSS

$custom: #bd44e7;
$custom-light: #d582ef;
$custom-dark: #000000;

JSON

{
  "hex": "#bd44e7",
  "rgb": {
    "r": 189,
    "g": 68,
    "b": 231
  },
  "hsl": {
    "h": 284.54,
    "s": 77.251,
    "l": 58.627
  },
  "oklch": {
    "l": 0.62298,
    "c": 0.24374,
    "h": 315.9
  },
  "luminance": 0.20723
}

Semantic roles & 50–950 ramp

primary

#BD44E7

secondary

#B4E4A3

accent

#F43465

background

#FDF8FE

surface

#FBF0FD

border

#D4CBD5

text

#150B17

muted

#837C85

Preview Lab

Preview with #BD44E7

Body copy rendered with the generated semantic roles for this colour.

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