#BD44D7#BD44D7

#BD44D7 is a mid, highly saturated purple. Relative luminance 0.199; OKLCH L 61.3% C 0.230 H 320.0°. Best body text is #000000 at 4.97:1 contrast (WCAG AA passes).

Color values

HEX	#BD44D7
RGB	rgb(189, 68, 215)
HSL	hsl(289, 65%, 55%)
HSV	hsv(289, 68%, 84%)
CMYK	cmyk(12.1%, 68.4%, 0%, 15.7%)
CIE-LAB	lab(51.68, 67.74, -52.79)
CIE-LCH	lch(51.68, 85.88, 322.07°)
OKLab	oklab(61.3% 0.176 -0.1477)
OKLCH	oklch(61.3% 0.23 320)
XYZ	xyz(35.3176, 19.8611, 66.2501)
Luminance	0.1986 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD44D7 #5ED744

analogous

#7344D7 #BD44D7 #D744A7

triadic

#BD44D7 #D7BD44 #44D7BD

tetradic

#BD44D7 #D77344 #5ED744 #44A7D7

square

#BD44D7 #D77344 #5ED744 #44A7D7

split-complementary

#BD44D7 #A7D744 #44D773

monochromatic

#721C84 #9D27B7 #BD44D7 #CF76E2 #E1A9ED

Accessibility & contrast

On white

4.22

#BD44D7 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.97

#BD44D7 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD44D7

4.97:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD44D7	#FFFFFF	#000000	##000000
##BD44D7	1.00	4.22	4.97	4.97
#FFFFFF	4.22	1.00	21.00	21.00
#000000	4.97	21.00	1.00	1.00
##000000	4.97	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#0073DB

Deuteranopia (green-blind)

#517FD3

Tritanopia (blue-blind)

#BE5F89

Achromatopsia (no color)

#7B7B7B

Design tokens & code

CSS

--color: #bd44d7;
/* rgb */ color: rgb(189, 68, 215);
/* oklch */ color: oklch(61.3% 0.230 320.0);

Tailwind

colors: {
  custom: {
    50: '#d582e4',
    500: '#bd44d7',
    950: '#000000',
  },
}

SCSS

$custom: #bd44d7;
$custom-light: #d582e4;
$custom-dark: #000000;

JSON

{
  "hex": "#bd44d7",
  "rgb": {
    "r": 189,
    "g": 68,
    "b": 215
  },
  "hsl": {
    "h": 289.388,
    "s": 64.758,
    "l": 55.49
  },
  "oklch": {
    "l": 0.61298,
    "c": 0.22981,
    "h": 320
  },
  "luminance": 0.19859
}

Semantic roles & 50–950 ramp

primary

#BD44D7

secondary

#A8DA9D

accent

#E8405E

background

#FDF8FE

surface

#FBEFFC

border

#D4CAD5

text

#150B16

muted

#837C84

Preview Lab

Preview with #BD44D7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →