#BD44D4#BD44D4

#BD44D4 is a mid, highly saturated purple. Relative luminance 0.197; OKLCH L 61.1% C 0.227 H 320.8°. Best body text is #000000 at 4.94:1 contrast (WCAG AA passes).

Color values

HEX	#BD44D4
RGB	rgb(189, 68, 212)
HSL	hsl(290, 63%, 55%)
HSV	hsv(290, 68%, 83%)
CMYK	cmyk(10.8%, 67.9%, 0%, 16.9%)
CIE-LAB	lab(51.51, 67.19, -51.35)
CIE-LCH	lch(51.51, 84.57, 322.61°)
OKLab	oklab(61.12% 0.1762 -0.1435)
OKLCH	oklch(61.12% 0.227 320.8)
XYZ	xyz(34.9357, 19.7083, 64.2385)
Luminance	0.1971 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD44D4 #5BD444

analogous

#7544D4 #BD44D4 #D444A3

triadic

#BD44D4 #D4BD44 #44D4BD

tetradic

#BD44D4 #D47544 #5BD444 #44A3D4

square

#BD44D4 #D47544 #5BD444 #44A3D4

split-complementary

#BD44D4 #A3D444 #44D475

monochromatic

#701D80 #9C29B2 #BD44D4 #CF76DF #E0A8EB

Accessibility & contrast

On white

4.25

#BD44D4 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.94

#BD44D4 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD44D4

4.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD44D4	#FFFFFF	#000000	##000000
##BD44D4	1.00	4.25	4.94	4.94
#FFFFFF	4.25	1.00	21.00	21.00
#000000	4.94	21.00	1.00	1.00
##000000	4.94	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#0B72D8

Deuteranopia (green-blind)

#537FD1

Tritanopia (blue-blind)

#BE5E87

Achromatopsia (no color)

#7B7B7B

Design tokens & code

CSS

--color: #bd44d4;
/* rgb */ color: rgb(189, 68, 212);
/* oklch */ color: oklch(61.1% 0.227 320.8);

Tailwind

colors: {
  custom: {
    50: '#d581e2',
    500: '#bd44d4',
    950: '#000000',
  },
}

SCSS

$custom: #bd44d4;
$custom-light: #d581e2;
$custom-dark: #000000;

JSON

{
  "hex": "#bd44d4",
  "rgb": {
    "r": 189,
    "g": 68,
    "b": 212
  },
  "hsl": {
    "h": 290.417,
    "s": 62.609,
    "l": 54.902
  },
  "oklch": {
    "l": 0.61117,
    "c": 0.22723,
    "h": 320.8
  },
  "luminance": 0.19707
}

Semantic roles & 50–950 ramp

primary

#BD44D4

secondary

#A5D89C

accent

#E6425C

background

#FDF8FD

surface

#FBEFFB

border

#D4CAD4

text

#150B15

muted

#837C83

Preview Lab

Preview with #BD44D4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →