#BD44D1#BD44D1

#BD44D1 is a mid, highly saturated purple. Relative luminance 0.196; OKLCH L 60.9% C 0.225 H 321.7°. Best body text is #000000 at 4.91:1 contrast (WCAG AA passes).

Color values

HEX	#BD44D1
RGB	rgb(189, 68, 209)
HSL	hsl(291, 61%, 54%)
HSV	hsv(291, 67%, 82%)
CMYK	cmyk(9.6%, 67.5%, 0%, 18%)
CIE-LAB	lab(51.33, 66.64, -49.91)
CIE-LCH	lch(51.33, 83.26, 323.17°)
OKLab	oklab(60.94% 0.1762 -0.1393)
OKLCH	oklch(60.94% 0.225 321.7)
XYZ	xyz(34.5608, 19.5584, 62.2640)
Luminance	0.1956 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD44D1 #58D144

analogous

#7644D1 #BD44D1 #D1449F

triadic

#BD44D1 #D1BD44 #44D1BD

tetradic

#BD44D1 #D17644 #58D144 #449FD1

square

#BD44D1 #D17644 #58D144 #449FD1

split-complementary

#BD44D1 #9FD144 #44D176

monochromatic

#6F1F7C #9B2BAD #BD44D1 #CE75DD #E0A6E9

Accessibility & contrast

On white

4.28

#BD44D1 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.91

#BD44D1 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD44D1

4.91:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD44D1	#FFFFFF	#000000	##000000
##BD44D1	1.00	4.28	4.91	4.91
#FFFFFF	4.28	1.00	21.00	21.00
#000000	4.91	21.00	1.00	1.00
##000000	4.91	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#1572D5

Deuteranopia (green-blind)

#557FCE

Tritanopia (blue-blind)

#BF5C85

Achromatopsia (no color)

#7A7A7A

Design tokens & code

CSS

--color: #bd44d1;
/* rgb */ color: rgb(189, 68, 209);
/* oklch */ color: oklch(60.9% 0.225 321.7);

Tailwind

colors: {
  custom: {
    50: '#d481e0',
    500: '#bd44d1',
    950: '#000000',
  },
}

SCSS

$custom: #bd44d1;
$custom-light: #d481e0;
$custom-dark: #000000;

JSON

{
  "hex": "#bd44d1",
  "rgb": {
    "r": 189,
    "g": 68,
    "b": 209
  },
  "hsl": {
    "h": 291.489,
    "s": 60.515,
    "l": 54.314
  },
  "oklch": {
    "l": 0.60939,
    "c": 0.22466,
    "h": 321.7
  },
  "luminance": 0.19557
}

Semantic roles & 50–950 ramp

primary

#BD44D1

secondary

#A3D69A

accent

#E4445B

background

#FDF8FD

surface

#FBEFFB

border

#D4CAD4

text

#150B15

muted

#837C83

Preview Lab

Preview with #BD44D1

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →