#BD44BB#BD44BB

#BD44BB is a mid, highly saturated purple. Relative luminance 0.185; OKLCH L 59.7% C 0.206 H 328.5°. Best body text is #000000 at 4.71:1 contrast (WCAG AA passes).

Color values

HEX	#BD44BB
RGB	rgb(189, 68, 187)
HSL	hsl(301, 48%, 50%)
HSV	hsv(301, 64%, 74%)
CMYK	cmyk(0%, 64%, 1.1%, 25.9%)
CIE-LAB	lab(50.15, 62.80, -39.11)
CIE-LCH	lch(50.15, 73.98, 328.09°)
OKLab	oklab(59.7% 0.1758 -0.1079)
OKLCH	oklch(59.7% 0.206 328.5)
XYZ	xyz(32.0227, 18.5431, 48.8966)
Luminance	0.1854 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD44BB #44BD46

analogous

#8344BD #BD44BB #BD447E

triadic

#BD44BB #BBBD44 #44BBBD

tetradic

#BD44BB #BD8344 #44BD46 #447EBD

square

#BD44BB #BD8344 #44BD46 #447EBD

split-complementary

#BD44BB #7EBD44 #44BD83

monochromatic

#632362 #91338F #BD44BB #CD71CB #DD9EDC

Accessibility & contrast

On white

4.46

#BD44BB on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.71

#BD44BB on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD44BB

4.71:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD44BB	#FFFFFF	#000000	##000000
##BD44BB	1.00	4.46	4.71	4.71
#FFFFFF	4.46	1.00	21.00	21.00
#000000	4.71	21.00	1.00	1.00
##000000	4.71	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#366DBF

Deuteranopia (green-blind)

#627DB8

Tritanopia (blue-blind)

#C3537A

Achromatopsia (no color)

#777777

Design tokens & code

CSS

--color: #bd44bb;
/* rgb */ color: rgb(189, 68, 187);
/* oklch */ color: oklch(59.7% 0.206 328.5);

Tailwind

colors: {
  custom: {
    50: '#d481d0',
    500: '#bd44bb',
    950: '#000000',
  },
}

SCSS

$custom: #bd44bb;
$custom-light: #d481d0;
$custom-dark: #000000;

JSON

{
  "hex": "#bd44bb",
  "rgb": {
    "r": 189,
    "g": 68,
    "b": 187
  },
  "hsl": {
    "h": 300.992,
    "s": 47.826,
    "l": 50.392
  },
  "oklch": {
    "l": 0.59701,
    "c": 0.2063,
    "h": 328.5
  },
  "luminance": 0.18541
}

Semantic roles & 50–950 ramp

primary

#BD44BB

secondary

#93C994

accent

#D75350

background

#FDF8FC

surface

#FAEFF9

border

#D3CAD2

text

#150B14

muted

#837C82

Preview Lab

Preview with #BD44BB

Body copy rendered with the generated semantic roles for this colour.

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